Project 100

The industry's leading prospect-identification tool

Guarantee new producers an immediate market with the market-identification guide that has been a best-seller for years. Over 150 companies use more than 80,000 copies annually.

Project 100 provides spaces for the names of 100 prospects with specific information about each that can

• Help the manager make selection decisions
• Give the manager insight into the prospective producer's social mobility
• Help the manager determine the prospective producer's natural markets
• Give the prospective producer a realistic preview of markets to prospect if and when he or she becomes an agent

Project 100 enables you to analyze a prospect's approximate income, age range, occupation, number of dependents, degree of acquaintance with the recruit, approachability, and insurance needs. Project 100 is aimed at determining quality rather than quantity. Simple design -- powerful results.