LIMRA Home Link

Bancassurance Workshop

1 Day

How to make bancassurance successful

This one-day workshop has been designed to provide participants with an overall understanding of bancassurance, introduce its most important features and identify key factors of success.

The workshop is composed of three parts, each part focusing on specific features of bancassurance.

  • Advantages and disadvantages of this model for the consumers, the insurers and the bank.
  • Strategic selling technics used in bancassurance
  • Key factors that make bancassurance a win-win channel 

The workshop includes role-play, discussions, and group work.

The objectives of the workshop is to:

  • Understand the real purpose of bancassurance
  • Learn about benefit, disadvantages or obstacles of this model
  • Identify key factors of success of bancassurance
  • Engage with bank partners
  • Learn how to effectively sell insurance products through the bank

This workshop is a 2017 benefit for members in the EMEA region. LIMRA Members can request one free delivery per year (excluding travel or translation expenses).

For more information, please contact Loubna Zhini at lzhini@limra.com