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Must-See Video Archive

"Unleash Your Potential by Changing the Paradigm"

LIMRA CEO Bob Kerzner addresses executives at the LIMRA 2011 Annual Conference.

"LIMRA CEO & President on The Wealth Channel"

Bob Kerzner discusses LIMRA's mission and ongoing research.

"Trustworthy Selling"

Bridging the widening trust gap between consumers and financial professionals is the focus of this new breakthrough approach to selling: Trustworthy Selling — Changing Perspectives, Transforming Sales.

"The Next Generation of Sales Talent"

Since the financial crisis, “Gen Next” (Gens X & Y) is more open to a career in the financial services industry, perhaps even selling life insurance. Although more open, Gen Next also expects a sales position to include four crucial components. This “trailer” offers some insights into the attitude change and how companies can reach out to the next sales generation. Please stay tuned for the coming LIMRA Research, The e-Entrepreneurs: The Recruiters Respond, coming in February.

"The Innovation of Our Business"

Learn how evolving technology, regulation, and social media will impact the life insurance purchasing process in the not-so-distant future. This video illustrates how in the year 2015 a couple might initiate the purchasing process, as well as how an agent might use technology and social media for prospecting.

"Trustworthy Selling"

LIMRA and The Hoopis Performance Network join forces to help producers understand the new psychology of consumer behavior through a holistic training program called "Trustworthy Selling".

"LIMRA’s 2010 Annual Conference — Change, Adapt, Advance!"

The future is now. Are you prepared to interpret the changing faces of the business landscape? Attend the 2010 European Annual Meeting in London, September 19-21 and together we will explore the changing faces of consumers, regulation, and distribution; build business strategies to adapt to the "new normal"; gain solutions to create profitable growth. The playing field has changed, but what it takes to win the game is the same. Success depends on your ability to adapt your strategy, persevere, and advance your team forward. By connecting you to people, knowledge, and solutions, the 2010 Annual Conference will give you competitive advantage. Join us October 24-26 in Washington DC. For more information and to register visit limra.com/annualconference/.

"Changing Faces -- 2010 European Annual Meeting"

The future is now. Are you prepared to interpret the changing faces of the business landscape? Attend the 2010 European Annual Meeting in London, September 19-21 and together we will explore the changing faces of consumers, regulation, and distribution; build business strategies to adapt to the "new normal"; gain solutions to create profitable growth.

"Always in Style"

Trusted advisors are always needed and will always be in style.

"LIMRA and LOMA, Your Trusted Source for Industry Knowledge"

For nearly 100 years, LIMRA and LOMA have been the trusted source for industry knowledge. Our objectivity allows us to collect and share data, discern trends, and provide reliable research, to build knowledge and develop best practices. Like the North Star we shine a neutral light across the competitive landscape to impart credible industry data and trends. Our educational resources and products illuminate new ideas and ignite potential.

"Make Results Happen"

Experience LIMRA’s new way of training! As the front runner in instructional design, LIMRA has reached new heights! Advanced in thinking and technologically advance, LIMRA pushes the limits of technology to reach your staff and keep them fully engaged during Virtual training.

"Turbo Charge Your Performance"

In today's challenging environment, is your organization able to shift from neutral to high gear? Now more than ever, developing your leaders is crucial if you want to remain ahead of the competition. LIMRA's Executive Development offers Leadership, Marketing and Finance programs that are relevant and industry-specific. Find out more about our open-enrollment, tailored solutions, and strategic coaching opportunities.

"Is There Magic in the Middle Market?"

Looking to grow business? Tricks won't help, but you may find the magic in LIMRA's latest study of the middle market. It provides insights as to why these consumers buy financial products and what financial goals are competing for their dollars. Watch highlights from the report, Is There Magic in the Middle Market?

"The New Rules of Engagement"

In the midst of unprecedented events and a recession unlike any in recent history, the industry faces new questions about risk, survival, and growth in this new world order. Success depends on our ability to rebuild consumer trust, meet new distribution challenges, and innovate within a new framework of risk and regulation. LIMRA's 2009 Annual Meeting will explore how to address these issues. Join us this October in New York and discover the New Rules of Engagement.

"New Rules of Engagement: LIMRA’s 2009 Annual Meeting"

In the midst of unprecedented events and a recession unlike any in recent history, the industry faces new questions about risk, survival, and growth in this new world order. Success depends on our ability to rebuild consumer trust, meet new distribution challenges, and innovate within a new framework of risk and regulation. LIMRA's 2009 Annual Meeting will explore how to address these issues. Join us this October in New York and discover the New Rules of Engagement.

"LIMRAs 2009 European Annual Meeting: Achieving Success in Challenging Times"

LIMRAs 2009 European Annual Meeting will explore strategies to create sustainability, and drive profitable results within this very difficult financial landscape. Join us in Barcelona on September 20-22 and gain practical solutions and concrete strategies to help you rebuild consumer trust, meet distribution challenges, and design innovative products. More information here.

"Bench Strength & the 7th Inning Stretch"

Traditional development isn't working and it's becoming a major league problem. The ratio of agents to managers is 40:1. Top field talent can’t necessarily coach and the demands of the job have drastically changed. 69% of producers are over the age of 50. Recruiting is impacting performance and succession planning. Yet at LIMRA, we believe the managers of tomorrow not only exist, but are likely already on your team. Watch this video to learn more about our Sales Leadership Development System (SLDS) and the lessons of the 1959 All Star Game.

"Gone Virtual or Just Long Gone?"

The need for remote staff is growing but technology alone doesn’t ensure productivity. Can flexibility and productivity co-exist? Watch this one minute video to learn more about our Virtual Worker System. With research-based assessment and management training companies optimize staff effectiveness and redefine what it means to get the job done in-house.

"Teamwork at the Edge "

The value of teamwork during periods of adversity, uncertainty, and change.

"LIMRA's Facts of Life and Annuities "

It’s never too late to teach people the facts of life (insurance) and annuities and the value they bring to Americans and the U.S. economy.

"Building a Connection with Gen X and Y"

23 million American families are headed by Gen X and Y. As the prime market for life insurance, what do they think about the sales process and the products available? This video is based on LIMRA research, Building Connections with Gen X and Y, and explains some of what we learned about their perceptions as well as ways to reach these consumers.

"Connecting With College Graduates — Explaining Extreme Opportunity"

This video is based on findings from LIMRA research entitled Mirror Mirror on the Wall, Competing for Sales Talent, released in 2008. We learned that recruiting challenges stem in part from fears around commission-based salaries, door-to-door sales and “morbid” products. Today’s college graduates told us they value flexibility and shared some serious misconceptions about starting salaries across industries. The purpose of this video is to educate recent college graduates on a career in financial services.

"Canadian Employees’ Perspectives on Employee Benefits"

The Canadian system for health, wellness and financial security is facing a number of new challenges. Employers are struggling to manage the rising cost for their benefit programs and have begun to expand their cost shifting to employees. What are consumers’ priorities for their benefits package? LIMRA asked them to identify their choices for additional benefits. Here is what they told us.

To view the accompanying Full Report, Benefits in Canada: The Employee Perspective (2009), please download the PDF.

"Butterflies and Retention – What you Need2Know"

As companies try to do more with less, employees must produce quickly to meet business objectives. Yet, understanding the financial services industry takes time and the learning curve can cause stress and anxiety in the workplace. Alleviate this stress with LOMA’s Need 2 Know Courses. These two state-of-the online courses offer job-applicable, industry-specific content in an engaging multi-media delivery for today’s tech-savvy employee.

"Branch Exam Blues"

"A Bright Future for Life Insurance"

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