Moving Ahead with Mobile
January 29 2013
LIMRA talks with Mary Art, research director with LIMRA’s Technology in Marketing and Distribution Research and the author of the recently released LIMRA report, Moving Ahead with Mobile: Mobile Technology Initiatives Among Defined Contribution Plan Providers
. Mary discusses how mobile access options increasingly enable companies’ various stakeholders to engage with them from anywhere and at anytime, and preferences for communication and service are changing. Companies in all industries need to evaluate the role that mobile devices will have in their business.
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