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The Case of the Disappearing Customers

June 30 2009

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LIMRA research analyst Ron Neyer tells about customers who "disappeared" during the direct marketing process and how solved the mystery of their absence. He is joined by LIMRA research head Bob Baranoff.


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Interviewed in this podcast
  • Ronald R. Neyer Jr.
    Ron Neyer, MBA, CLU, ChFC
    Associate Research Director, Distribution Research

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