Featured Insurance Research
U.S. Individual Life Insurance Forecast
What are the expectations for life sales over the next few years? New 2025 - 2028 report.
2025 Insurance Barometer Study
This annual study from LIMRA and Life Happens focuses on the attitudes and behaviors of American adults with regard to life insurance.
Life Insurance Sales: Trends and Future Outlook
2024 life insurance premium reached record-breaking levels totaling $15.9 billion, up 3% from 2023, while policy sales remained level.
Opportunities in Underserved Markets: Young Consumers' Life Insurance Expectations and Experiences
This study offers insights to provide direction for carriers looking to successfully connect with young consumers and assist in fulfilling their insurance coverage needs.
Insights on the Consumer Decision-Making Process for Life Insurance: What Matters Most (for Whom)?
Learn what consumers value most, and the tradeoffs they are willing to make, when choosing a life insurance product.
Inflation Impact: Perception and Reality in Life Sales Data
A Shifting Market: Understanding the changes and challenges.
U.S. Individual Life Insurance Yearbook
Read the most comprehensive overview and gain insights into key factors impacting the U.S. individual life insurance market.
More Features, Less Complexity? The Life Insurance Paradox (Partial In)
Consumers want life insurance that is simple, flexible, and easy to integrate into their financial lives. Explore insights from the 2026 Insurance Barometer Study.
More Features, Less Complexity? The Life Insurance Paradox - full infographic
Consumers want life insurance that is simple, flexible, and easy to integrate into their financial lives. Explore insights from the 2026 Insurance Barometer Study.
2026 Insurance Barometer Series
Is life insurance evolving as fast as consumer expectations? Insights from the 2026 Insurance Barometer Study reveal today’s consumers want more – more flexibility, more relevance, and more value.
