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Executive Development Events

Innovation Advantage

Cultivate exceptional performance and productivity through effective innovation

June 13, 2018 – June 14, 2018
Farm Bureau Life Insurance Company, West Des Moines, IA USA

Who Attends

  • Leaders at all levels who already understand the need for innovation, but do not know how to make it happen.  
  • Senior managers with responsibility for change and innovation initiatives.


Being innovative and leading innovation are recognized as critical success factors for senior leaders.  This intensive and thought-provoking two-day program provides a comprehensive understanding of the links between organic growth, innovation, change management, and productivity and how to positively impact all four. Participants will examine the factors that prevent most people from being inventive and will explore how innovative thinking can dramatically improve employee attitudes and performance levels. By the end of this program, leaders will have the knowledge, process, and tools to significantly improve how their organizations innovate.

Program Impact

  • Discover how to generate more innovative solutions to problems, faster. 
  • Gain an in-depth understanding of how innovation really happens. 
  • Learn how to lead a more innovative team. 
  • Learn an accelerated and systematic approach to identify issues and generate better solutions. 
  • Explore the Ideaction Model that can be used when new problems demand better, more innovative thinking.


Executive Development Department
Phone: 800-235-4672

Program Testimonial

    The Innovation Advantage course is time well spent for any leaders looking to implement effective and sustainable innovation within their organization. Instructor Claude Legrand is a seasoned innovation professional with significant real-world experience. He's helped many organizations achieve their innovation goals, and it's clear that this work has honed his concepts to a high degree of effectiveness. The course itself is an excellent balance of lecture and practical application. Having time to practice these concepts in this course with industry peers is a significant value add.

    – Kenny Sutton, Director, Protection Experience Delivery, USAA