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Help Protect Our Families 2022

This year, in partnership with seven other trade associations and 76 life insurance carriers and distributors, the campaign will focus on an underserved market each month.

Help Protect Our Families - Workplace Life Insurance

Forty percent of employees are uncertain whether or not they have workplace life insurance.

Help Protect Our Families 2022

The COVID-19 pandemic has heightened people’s anxieties around their physical and financial security. At this pivotal moment, our industry has an opportunity and obligation to help more Americans secure the financial protection they need.

Help Protect Our Families: Exploring the U.S. Life Insurance Coverage Gap

4/13/2022 2 - 3 p.m. EDT

This webinar will examine how the pandemic has continued to influence consumers' perceived need for life insurance, provide details on life insurance ownership by generation, gender, race, and income, and offer insights on which segments of the market are most interested in purchasing life insurance.

Help Protect Our Families: The Pandemic’s Effect on the Likelihood to Buy Life Insurance

5/4/2021 1 - 2 p.m. EDT

Please join LIMRA and Life Happens to learn more about the recently released findings from the 11th annual Insurance Barometer Study.

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