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LOMA’s Industry Advantage Honored with Brandon Hall Group Gold Award for Second Consecutive Year
8/27/2025
ATLANTA, GA, Aug. 27, 2025 — For the second consecutive year, LOMA’s Industry Advantage received the Brandon Hall Group™ Gold HCM Excellence Award for Learning and Development. LOMA’s enterprise-wide library of just-in-time learning covers topics on life insurance, annuities, workplaces benefits — and, more recently, artificial intelligence and financial literacy.
Since launching in 2024, more than 33 companies have implemented Industry Advantage in their organizations. In a LOMA survey, 99% of learners who’ve completed Industry Advantage courses found the learning structure to be effective. To date, over 18,500 courses have been completed. This content provides relevant insights for new-to-the-industry staff as well as those seeking career advancement and deeper knowledge.
“We are pleased Industry Advantage has resonated with our members,” notes Carie Crane, vice president, LOMA Professional Development. “The recognition from Brandon Hall Group — along with the overwhelmingly positive response from our members — strengthens our commitment to bringing industry-specific professional development solutions to our member companies.”
The 2025 Brandon Hall Group™ HCM Excellence Awards® recognizes best practices for initiatives in Learning and Development, Talent Management, Leadership Development, Talent Acquisition, Human Resources, Sales Performance, Diversity, Equity & Inclusion, and the Future of Work.
Entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts, and executives based on these criteria:
- Alignment to their business need and environment.
- Program design, functionality and delivery.
- Adoption, integration, user experience, innovation and creativity.
- Overall effectiveness, impact, and measurable benefits.
Visit LOMA.org to learn more about Industry Advantage.
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About LOMA
LOMA helps to advance the financial services industry by empowering more than 700 financial services companies to navigate change with confidence. Visit LOMA at www.loma.org.