This report marks the fifth wave of this valuable tracking study, which profiles the life insurance industry in Canada and updates historic trends.
Related Research
Canadian Life Insurance Ownership Study — Household Trends Report (2019)
This report marks the 5th wave of this valuable tracking study, which profiles the life insurance industry in Canada and updates historic trends.
Life Insurance Ownership in Focus (2016)
The latest trends in life insurance ownership and coverage levels for American households from 1960 to 2016.
Employment-Based Life Insurance Ownership Trends (2017)
For the first time in history, more Americans are covered by employment-based life insurance than by individual life insurance.
2024 Insurance Barometer Study
The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States, with a particular focus on life insurance.
Securing the Future
New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.