A new LIMRA study shows 81 percent of consumers were unfamiliar with the automated investment platforms, better known as “robo advisors.”
For the consumer, investment options continue to grow, especially with the likes of robo-advisors taking center stage within the financial services industry. Take a look at how consumers view this new type of innovation — and what they think about it.
LIMRA: Despite all the hype about robo-advisors nearly half of financial professionals cite no impact on the industry
Nearly every day, articles about “robo advisors” and their potential impact appear in various financial news media.
Activity in the robo-advisor space continues to accelerate. How do sales professionals view the impact of these firms?