Sales Data
Total Canadian life insurance new annualized premium was a record-high $2.04 billion (CAD) in 2024, 8% higher than in 2023
A strong fourth quarter performance drove total new annualized premium to increase 4% in 2024 to $16.2 billion
A high-level summary of life insurance, disability insurance and supplemental health products sales in the third quarter 2024
Top 20 rankings of whole life insurance sales leaders
Top 20 rankings of term life insurance sales leaders
Top 20 rankings of indexed universal life insurance sales leaders
Top 20 rankings of variable universal life insurance sales leaders
Total new annualized premium jumped 6% to $3.9 billion in the third quarter 2024
Top 20 Life Insurance Sales Rankings by total premium and policy count
Variable, fixed and total annuity sales over the past 10 years
Top VA Sales Companies Third Quarter 2024 – Traditional VA and RILA
Top 20 Annuity Sales Companies Third Quarter 2024 – Total, Variable and Fixed
Total Canadian life insurance new annualized premium was $478 million (CAD)
Total Canadian life insurance new annualized premium was $522 million in the second quarter 2024, up 10%
Top 20 rankings of whole life insurance sales leaders
Top 20 rankings of term life insurance sales leaders
Top 20 Life Insurance Sales Rankings by total premium and policy count
Total U.S. individual life insurance new annualized premium was $3.98 billion in the second quarter, level with prior year results
Variable, fixed and total annuity sales over the past 10 years
Top VA Sales Companies First Quarter 2024 – Traditional VA and RILA
Top VA Sales Companies First Quarter 2024 – Traditional VA and RILA
Top 20 Annuity Sales Companies Second Quarter 2024 – Total, Variable and Fixed
Total U.S. individual life insurance new annualized premium fell 1% year over year to $3.73 billion in the first quarter
Total U.S. life insurance by new annualized premium and policy sales
Top 20 rankings of whole life insurance sales leaders
Canadian life insurance new annualized premium increased 2% year-over-year to $445 million (CAD) in the first quarter 2024
Top VA Sales Companies First Quarter 2024 – Traditional VA and RILA
Top 20 Annuity Sales Companies First Quarter 2024 – Total, Variable and Fixed
Variable, fixed and total annuity sales over the past 10 years
In the fourth quarter, total life insurance new annualized premium in Canada rose 5% year-over-year to $516 million
Top 20 Fixed Annuity Sales Companies in 2023– Fixed-Rate Deferred, Indexed and Payout
Top 20 Annuity Sales Companies in 2023 – Total, Variable and Fixed
Total U.S. retail life insurance new annualized premium fell 7% in the first quarter 2023 to $3.75 billion
Following the remarkable growth in 2021 (25%), total Canadian life insurance new annualized premium increased 1% in 2022
Strong non-cancelable sales propelled total individual disability sales to grow 4% in the first quarter 2020.
Canadian life insurance and critical illness premium fall in the second quarter 2020.