Who Should Watch
Head of Agency Training, Head of Advanced Market Development, Training Professionals, Advanced Market Specialist, Niche Marketer, producers or sales managers who are keen to market to the affluent.
Want to take your sales training to the next level?
Want to know what is required to help your salesforce reach the affluent in your markets?
When it comes to targeting the wealthy, you cannot make the mistake of thinking one size fits all. Similar to the general population, the high net worth crowd has its own unique needs and desires.
Research on the affluent is scarce, and what is available is tightly guarded. In LIMRA’s 2019 Regional Training Seminar featuring advanced sales training – how to market to the affluent, you will discover:
- Latest LIMRA and industry research on the affluent market
- Affluent lifestyles and purchasing “drivers”
- A systematic approach to target and penetrate the affluent market
- What is required to develop a training solution to help your agent/advisor market to the affluent
- The latest trend in revolutionary technologies that can be applied to insurance training
- How to take your company’s selling prowess to the next level