Digital had already begun to revolutionize all aspects of life, but Covid greatly accelerated digital adoption and heightened customer expectations. In a post-Covid world the traditional face to face sales model will not disappear, but it will be most certainly be complemented by digital interaction at every touchpoint. But with so much shifting to digital, insurers must be mindful not to lose touch with their customers and become vulnerable to Big Tech taking over customer ownership. Join Jan Weiser and Dr. Dirk Schmidt-Gallas for insights into how to build a digital salesforce in such a way that will create a seamless omni-channel experience for the customer that drives conversion across channels. Key takeaways will include how to:
avoid the pitfalls of selling insurance online, drive traffic without exploding costs, and maximize conversion using Behavioral Economics
leverage a new league of digital support for the human salesforce, maximize conversion, drive agent productivity and improve compliance in a hardening regulatory environment
install large-scale effortless data collection resulting in more than 50,000,000 highly relevant data points per year, and how to translate those data points into hyper-personalised dynamic sales funnels, segmented storytelling and customized next best offers using advanced Machine Learning and AI.
Partner, Global Head of Insurance, Member of the Board, Simon-Kucher & Partners
Over the last 15 years, Dr. Schmidt-Gallas has gained extensive international consulting experience from consulting projects in 40 countries worldwide. His clients include leading insurance companies that contact him for his expert advice on strategy, pricing, sales and product optimization. Dr. Schmidt-Gallas has worked in all channels in all major lines in primary insurance and reinsurance, from retail to corporate. He has authored and co-authored numerous books and articles on the topics of strategy, pricing and sales and is a regular speaker at leading domestic and international conferences.
Dr. Schmidt-Gallas studied business administration at the University of Mainz focusing on marketing and finance/risk management. In collaboration with the Deutsche Bank, he wrote his dissertation on strategic product design. For this he was able to use the knowledge he had gained from a research assignment at Yale University (USA ).
Managing Partner, Head of Insurance Asia, Singapore office, Simon-Kucher & Partners
Jan Weiser has more than 15 years of consulting experience and heads Simon-Kucher’s insurance practice in Asia. Jan helps clients in developing product, sales, digital and transformation strategies as well as systems, tools and apps. Within Simon-Kucher Jan is a specialist for key account management and big deal price negotiations. He is the co-developer of Simon-Kucher's value-pricing tool and methodology ComStrat. He has led >75 insurance and insurtech projects in Asia, covering all products and channels in Life and General Insurance. Among his clients are large MNCs as well as local insurers and insurtech firms. Originally from Hamburg, Germany, Jan has been based in Simon-Kucher’s offices in Bonn, Frankfurt, San Francisco and Singapore. He is a regular speaker at insurance events, conferences and universities.
