LinkedIn Live: Industry Insights With Byan Hodgens — Helping Young Consumers See the Value of Life Insurance

Overview

Who Should Join

Anyone involved with the sale, administration, distribution, or implementation of life insurance products.

Highlights

Younger adults are the most likely to say they need — or need more — life insurance yet they are the least likely to own coverage. LIMRA research across multiple studies suggests that young consumers not only often don't believe they could afford a life insurance, they also don’t always appreciate the value and security a policy can provide. With competition from other financial products on the market, changing family dynamics, and decreasing attention spans, how can insurers effectively connect young adults with the value of life insurance?

Join Bryan Hodgens, senior vice president and head of LIMRA Research, and Steve Wood, research director, LIMRA Consumer Markets, as they discuss how the industry can help more young consumers see the value in protecting their families' financial security.

Presenters

Bryan Hodgens, AIF

Senior Vice President, Head of Research, LIMRA and LOMA

Bryan Hodgens, AIF

Senior Vice President, Head of Research, LIMRA and LOMA

Bryan Hodgens is Senior Vice President and Head of Research for LIMRA and LOMA. In this capacity, he develops and executes the research strategy for both the distribution and retirement research programs, focused on providing insights and best practices to address the current and emerging business challenges facing LIMRA members.

Hodgens joined LIMRA in 2022 with more than 25 years of executive experience at companies such as AIG, Wells Fargo Advisors and Asset Growth Partners. Most recently, he was senior vice president and head of LPL Financials’ Retirement Plans and Financial Planning Group.

He earned his Bachelor of Arts degree in economics from Emory University in Atlanta Georgia.

Stephen Wood

Research Director, Markets Research, LIMRA and LOMA

Stephen Wood

Research Director, Markets Research, LIMRA and LOMA

As part of LIMRA’s Markets Research team, Steve Wood is responsible for providing analyses and insights for some of the industry’s most compelling reporting. As in his previous Custom Research role at LIMRA, Wood brings focus to survey design, data integrity, and quality reporting. Wood seeks topical and actionable insights regarding the varied demographic markets the insurance and financial industries serve.

Joining LIMRA in 2009, Wood has a decade of previous experience with Customer Insights at both LEGO and Aetna. He holds a bachelor’s degree in biology from the University of Connecticut.