Social Media Conference for Financial Services
75% of financial advisors use social networks for business.
Accomplishments of several of the winners of the Social Media Silver Bowl Awards, by the numbers:
- Transamerica grew their Facebook traffic 2000 percent since 2012
- John Hancock increased Twitter followers 137 percent in April
- Morgan Stanley Wealth Management advisor program on LinkedIn: 30,000 signed up so far, 300 per month new sign-ups and nearly one million connections made
1 in 3 Consumers prefer to contact a company using a social media site.
"We are in the business of storytelling. Where the stories are being told is changing - that's where Social is."
So if you think because you didn't grow-up using social media you are too old to learn social media, take this advice from Gary Vaynerchuk:
"You didn't grow up driving, either."
@ this year’s Social Media Conference for Financial Services, the number of "tweets" in the first day and a half surpassed all the tweets from last year's conference.