Skip to content

WINDSOR, Conn., June 8, 2021—Registered index-linked annuities (RILA) and fixed-rate deferred (FRD) annuities — products providing principal protection and investment growth — drove total annuity sales in the first quarter. Total annuity sales were $61 billion, up 9% from first quarter 2020, according to final results from the Secure Retirement Institute® (SRI®) U.S. Individual Annuity Sales Survey.

“RILA sales jumped 88% in the first quarter, representing more than 30% of total variable annuity sales and FRD annuity sales shot up 49%,” said Todd Giesing, assistant vice president, SRI Annuity Research. “While market volatility has fallen, consumers are still feeling uncertain about the future and looking to protect not only on their retirement savings, but also their nonqualified savings. Nonqualified annuities increased 22% in the first quarter, while IRA sales only increased 2%. The last time nonqualified annuity sales increased this much was in third quarter 2018.”

Long-term income planning remains lower on consumers’ list of financial priorities. Sales of products with income features* fell 16% in the first quarter compared with prior year results.

Final First Quarter Product Sales Results (YOY)


“It is likely we are seeing continued pent up demand drive the significant growth in protection products in first quarter,” noted Giesing. “While SRI is forecasting sales growth to continue through 2025 as economic conditions improve, we expect growth of protection-based products to slow and income products to increase as we transition into the new normal in the U.S.”

For fourth quarter and annual sales results for each product, please visit First Quarter 2021 Annuities Industry Estimates, which can be found in LIMRA’s Fact Tank.

Final first quarter 2021 annuities industry estimates are based on SRI’s quarterly annuity sales survey, representing 94% of the total market.


*Products included in analysis are variable annuities with guaranteed lifetime benefit riders (less guaranteed minimum accumulation benefit riders), FIA with guaranteed lifetime benefit riders, single premium income annuities and deferred income annuities.

About Secure Retirement Institute® 
The Secure Retirement Institute® (SRI®) provides comprehensive, unbiased research and education about all aspects of the retirement industry to improve retirement readiness and promote retirement security. For information on the Secure Retirement Institute, visit:

Media Contacts

Catherine Theroux

Director, Public Relations

Work Phone: (860) 285-7787

Mobile Phone: (703) 447-3257

Brooke Lacey

Senior Public Relations Specialist

Work Phone: (860) 298-3920

Mobile Phone: (413) 530-6184

Bailey Reed

Public Relations/Social Media Specialist

Work Phone: (770) 984-3788

Did you accomplish the goal of your visit to our site?

Yes No