The LIMRA Annual Conference is one of the financial services industry’s largest and most influential executive gatherings, bringing together leaders across life, annuities, and workplace benefits. This premier event delivers high-impact keynote speakers, strategic insights, and elite networking—equipping executives with actionable ideas to address today’s challenges and drive the industry forward.
Highlights
This year’s theme, Driving What’s Next, reflects an industry at an inflection point—one that can no longer afford to simply anticipate change, but must lead it. As insurers navigate economic volatility, capital pressures, rising customer expectations, and the accelerating impact of AI, the LIMRA Annual Conference serves as a catalyst for decisive leadership and meaningful action.
This is a forum for senior executives prepared to confront reality with transparency, make hard choices, and set direction with confidence. Through candid, outcomes-driven dialogue, leaders move beyond discussion to execution—aligning on priorities, forging partnerships, and advancing innovations that translate today’s challenges into tomorrow’s competitive advantage.
At the industry’s premier executive gathering, insight meets accountability. Participants leave not only with a clearer understanding of the forces shaping the market, but with actionable strategies to drive results—within their organizations and across the industry. This is where leaders take the wheel and actively drive what comes next.
Renowned entrepreneurs, bestselling authors, and stars of HGTV’s hit series Fixer Upper
For Chip and Joanna Gaines, what started as a tiny home decor shop in Waco, Texas has since grown to include Magnolia Market at the Silos, Silos Baking Co., Magnolia Table, Magnolia Press, Magnolia Realty, Magnolia Journal, and numerous other business ventures.
The Gaines’ share with audiences how they led with their core values – ingenuity, simplicity, risk-taking and a commitment to improving the lives of others – to build a brand that today is known and loved by millions. Their unique combination of concreteness and charm has inspired countless others looking to emulate their success and build something better.
Chip and Joanna Gaines are the founders of Magnolia, a Waco, Texas-based company they started together in 2003. For Chip and Jo, what started as a tiny home decor shop has since grown into an expansive national home and lifestyle brand that includes Magnolia Market at the Silos, Magnolia Table, Silos Baking Co., Magnolia Press, five New York Times bestsellers, brand partnerships with Target and Anthropologie, and more.
The brand’s quarterly lifestyle magazine, Magnolia Journal, launched in fall 2016 and quickly became the most profitable first-year brand in Meredith’s 116-year publishing history and last spring, Chip and Joanna were recognized as part of TIME magazine’s 100 Most Influential People list for 2019. Chip and Joanna are also the Chief Creative Officers for the forthcoming Magnolia Network, a joint- venture between Magnolia and Discovery, Inc. that includes their very own linear television network among other content offerings.
Registration
Early Registration Fee: Member: $1,700 Nonmember: $2,900
Standard Registration Fee (after September 3rd): Member: $1,900 Nonmember: $3,100
Reservations can be made by calling 1-800-228-9290 and mentioning the 2026 LIMRA Annual Conference.
Make your reservations by September 3rd to receive the group rate of $339.00 single/double (plus resort fees and applicable sales taxes). Requests after September 3rd will be accepted based on space availability. Please note that hotel rates will go up after September 3rd or when the meeting room block sells out, whichever comes first. Make your reservations early to be able to take advantage of our discount rates.
Extend your stay: The group guest room rate will be offered three (3) days prior to and three (3) days after the meeting dates, subject to availability at the time of your reservation. You may need to call the hotel directly to book the extra nights.
If you receive any unsolicited or suspicious email or phone call about a hotel booking in conjunction with this meeting, our advice is not to click on it, but delete the email immediately. In the case of a phone call, never give out your credit card information. Our designated conference hotels will not call you unless you contact them first.
Become a Sponsor or Exhibitor
The LIMRA Annual Conference connects industry experts, business thought leaders, and top-notch life & annuity professionals.
Join the conversation by securing a sponsorship or exhibiting at the conference.
