Who Should Watch
Leaders and others in the life insurance market who are interested in learning about the attitudes, perceptions, and behaviors of adult consumers and the potential impact on the industry.
This is a LIMRA/LOMA member benefit webinar. Registration is open to home/corporate office employees of LIMRA/LOMA member companies. Membership will be verified upon registration.
Please join LIMRA and Life Happens to learn more about the recently released findings from the 11th annual Insurance Barometer Study. This study tracks the attitudes, perceptions, and behaviors of adult consumers with a focus on life insurance. This year's study is our most comprehensive yet and includes valuable insights about how the pandemic has affected consumers' awareness and perceived need for life insurance. Importantly, we will also provide detail on life insurance ownership by generation, gender, race, and income and offer insights on which segments of the market are most interested in purchasing life insurance.