All Benchmarks
Canadian Individual Annuities
Benchmark sales for a range of fixed and segregated fund contracts; by distribution system and province. New Q4 2025 GLIMPSE.
Canadian Individual Life Insurance Sales
Sales buzz! Get the latest on quarterly individual life insurance sales for Canada. New Q4 2025 data,
Canadian Individual Critical Illness Insurance Sales
Hit your target? Benchmark individual critical illness new sales, in-force business, and growth rates for 16 Canadian companies. New Q2 2025 data.
U.S. Individual Life Insurance Sales
Size it up — quarterly U.S. individual life insurance sales results reflecting 85 percent of the premium market, as well as annual industry estimates and the comprehensive U.S. Individual Life Insurance Yearbook. New Q4 2025 data.
FP (Agent) Production and Retention
Key metrics from the annual benchmarking study which help participants track field activity and sales performance. 2024 Report now available.
U.S. Monthly Individual Life Sales
Get the latest monthly individual life sales and application trends. New December 2025 and January 2026 data.
Career FP (Agent) Recruiting
These studies track the number of financial professionals (agents) recruited and hired by U.S. and Canadian companies in the agency-building/affiliated distribution channel. LIMRA's latest data shows a slight recruiting dip in 2025 after two years of post-pandemic growth across U.S. and Canadian affiliated distribution channels.
A Deeper Dive: 2024 Disibility Insurance Sales
Disability insurance has been widely used to ensure that an unexpected incapacitation doesn’t lead to economic hardship for individuals and their families. Our deep dive has uncovered some key points regarding 2024 sales and overall product trends.
Consumer Sentiment Tracking
How are Americans feeling about the economy and our industry? (Updated February 17, 2026)
Canadian Group Life and Health Insurance Sales
Don't miss the latest sales trends in the Canadian group insurance market for life, long-term disability, and other types of health insurance. New Q4 2025 data.
The Canadian Pension Market
This quarterly survey benchmarks Canadian pension sales and member activity. New Q3 2025 glimpse.
U.S. Individual Annuity Market
Access your one-stop shop for U.S. annuity sales data — benchmark sales and analysis for a range of annuity products, reported by distribution channels and market types. New Q3 2025 Glimpse data.
MLEA Compensation, Production, and Retention
Up or down? View the annual trends on retention, production performance, and earnings of multiple-line exclusive (MLEA) agents.
U.S. Individual Disability Income Insurance Sales
Get a quick look at the most recent individual DI sales and trends in this quarterly benchmark study. New Q32025 data.
U.S. Workplace Benefits Life Insurance Sales and In Force
Breaking news — see the latest market results for life insurance products sold at the workplace. New Q3 2025 data.