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LIMRA and the LIFE Foundation To Release Findings from 2013 Insurance Barometer Study at the Conference


WINDSOR, Conn., Feb. 13, 2013 — LIMRA and the LIFE Foundation announced they will release the findings from their third annual Insurance Barometer Study at the 2013 Life Insurance Conference on April 15-17, 2013, in New Orleans, La.

“This study has provided unique insight into the minds of consumers during particularly challenging economic times, surveying their attitudes and behaviors regarding life insurance, as well as more general financial planning matters,” said Todd A. Silverhart, corporate vice president, LIMRA Insurance Research.

“While Americans are feeling more confident in the direction that the economy is going, many families are struggling and need help protecting their financial security,” said Marvin H. Feldman, CLU, ChFC, RFC, president and CEO of the LIFE Foundation. “This study helps companies better understand the mindset of consumers and identify the best ways to communicate the value of products like life and disability insurance.”

The Life Insurance Conference, hosted by LIMRA, LOMA, American Council of Life Insurers (ACLI), and the Society of Actuaries (SOA), attracts more than 500 life insurance industry professionals from companies across the globe seeking to gain insight on the latest industry developments and equip themselves with solutions to address the complex challenges they face every day.

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LIMRA Contact:

Catherine Theroux, 860-285-7787, ctheroux@limra.com

LIFE Contact:

Brooke Martin (LIFE), 215-790-4139, bmartin@webershandwick.com

About LIMRA

LIMRA, a worldwide research, consulting and professional development organization, is the trusted source of industry knowledge, helping more than 850 insurance and financial services companies in 73 countries increase their marketing and distribution effectiveness. Visit LIMRA at www.limra.com.

About LIFE

The Life and Health Insurance Foundation for Education (LIFE) was founded in 1994 in response to the public’s growing need for information and education on life, health, disability and long-term care insurance. LIFE also seeks to remind people of the important role insurance professionals perform in helping families, businesses and individuals find the insurance solutions that best fit their needs. To learn more about these topics, please visit www.lifehappens.org.

Media Contacts

Catherine Theroux

Director, Public Relations

Work Phone: (860) 285-7787

Mobile Phone: (703) 447-3257

ctheroux@limra.com

Brooke Lacey

Public Relations Specialist

Work Phone: (860) 298-3920

Mobile Phone: (413) 530-6184

blacey@limra.com