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Custom Capabilities Tier 2

Strategic Company/Industry Positioning Papers

In building strategy, companies need to undertake research that monitors the current state of the life market as well as their own competitors. Through this market observation organisations will learn to respond to competitors’ actions. Ideally, an initial comprehensive report is supplemented with targeted reports outlining changes that have occurred since.

The Benefits

  • Obtain an objective, factual overview of the life market that focuses on your company’s areas of interest within products and distribution
  • Monitor how the life market develops over time
  • Receive LIMRA’s assessment of and insight into current issues, future developments, and strategies to help you move forward

By combining qualitative and quantitative research methods LIMRA works closely with clients throughout the process to meet specific information needs. Project deliverables include an initial comprehensive written report followed by quarterly update reports.