The Barometer Study tracks perceptions, attitudes, and behaviors relative to financial products, with a particular focus on life insurance.
LIMRA member-only access to the 2019 Insurance Barometer dashboard.
LIMRA collaborates annually with Life Happens to gauge U.S. consumer sentiment. 2018 Insurance Barometer reports consumer perceptions, attitudes, and behaviors relative to financial products, with a particular focus on life insurance.
- Research Abstract
- Distribution Channels
- Individual Insurance
- Workplace Benefits
- Retirement Planning
- Retirees and Pre-Retirees
- Insurance Products
- Disability Insurance
- Health Insurance
- Life Insurance
- Long-Term Care Insurance
- Medical Insurance
2017 Insurance Barometer Study Reveals That Consumers Want Transparent Life Insurance Buying Options
Seventh annual study from Life Happens and LIMRA shows simplified underwriting and easy to understand offerings are key to getting consumers the coverage they know they need, but don’t have.
Black American households are more likely than the general population to own individual life insurance. However, their coverage levels tend to be lower.
Learn the financial attitudes and behaviors of adult consumers in the United States, including simplified underwriting and the importance of social media.
Black households are more likely to own life insurance. However, on average, these households own lower coverage amounts.