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2021 LIMRA Annual Conference

Shaping a More Purposeful Future

10/24/2021 - 10/26/2021
Gaylord Palms Resort & Convention Center, Kissimmee, FL, USA
REGISTER Attend the Virtual Event


Who Attends

This flagship event is one of the largest gatherings of senior executives representing all sectors of financial services. Our members and partners come together for strategic industry insights and high-level networking — a must-attend for executives who are Shaping a More Purposeful Future.

We’ve reimagined The LIMRA Annual Conference  to ensure that whether you join us in person on October 24 – 26 at the Gaylord Palms Resort & Convention Center in Kissimmee, FL, or connect with us from the comfort of your home or office on October 26 – 28, you will experience the world-class event you’ve come to expect from LIMRA.


There is no better time to reaffirm our industry’s purpose of protection and security than after the year we’ve just been through. Consumers have been buying insurance in increasing numbers since the spring of 2020, when the pandemic hit. It’s forced the idea of financial protection for loved ones and our own mortality to be top of mind for consumers in a way very few events have.

Business leaders now have a better sense of what can, and cannot, be done outside their companies’ traditional processes. Mobile and digital adoption — a change that has long been on the horizon — accelerated during the pandemic. These new virtual tools have created more dynamic interactions with our customers by introducing new levels of automation and policyholder personalization. In short, the pandemic has forced both the pace and scale of workplace innovation.

At the same time, expectations have also soared for corporations to play a leadership role throughout the global pandemic, economic instability, political issues, and ongoing racial injustices.

As an industry, how will we take lessons learned over the past 18 months to shape our future? How do we reconnect to the fundamental importance of our customers and the humanity of our business? Will this experience lead to a more purposeful future for our industry?

LIMRA’s 2021 Annual Conference will address these questions and more, focusing on the strategies that will help us emerge stronger with a clearer understanding of our purpose. Our program will feature forward-thinking executives from diverse industries. We will discuss key strategies in areas that will influence the future of our industry and the markets we serve, including: distribution and marketing, data and technology and other strategic issues within insurance, retirement, and worksite benefits.


Early Bird Registration Free: (by August 4, 2021)
Member LIMRA/LOMA: $1,385

Early Bird Registration Fee: (by September 10, 2021)
Member LIMRA/LOMA: $1,485

Registration Fee: (after September 10, 2021)
Member LIMRA/LOMA: $1,585

Registration Fee: (registration open date is September 16, 2021 based on space availability)
Nonmember $2,770

Please note: We are opening registration to LL Global members first. We will open registration to nonmembers based on space availability on September 16, 2021. Nonmembers may register on a waitlist to save their spot in line. As an incentive to register on the waitlist, you will be notified and given a two day advance option to complete your registration ahead of others once we determine the ability to accept additional registrations. We appreciate your patience. As an alternative, the virtual LIMRA Annual Conference is open to registration for all.


All registrants must be preregistered. The last day to register for the in person event is October 22, 2021 based on space availability.

Group Registration Discount:

Take advantage of our group rates to ensure your team’s knowledge stays relevant and up-to-date amid the changing trends and directions in the industry.

We are pleased to offer two group registration options that you can secure by contacting

  • 5-9 — Registrants from the same company will receive a $75 discount per person when using the quantity discount promo code provided.
  • 10+ — Companies may purchase 10 or more registrations and receive a 20% discount off the total registration fee. Single payment is required along with the total number of registrants. We will provide a special company link/code for the your organization to distribute to the group.

Note: Discounts may not be combined with any other discount offer. We cannot combine existing individual registrations into group registrations

Cancellation Policy:

In the event that a scheduled meeting or event is cancelled by LIMRA for any reason, LIMRA shall refund any conference registration fees that have been paid by the registrant. Under no circumstances, however, shall LIMRA be liable to the registrant for any other expenses including, but not limited to, airfare and hotel expenses incurred by the registrant. All cancellations must be received in writing. Email

Attendee Cancellation Policy:

All cancellations must be received in writing. Email Cancellations received before October 1, 2021 will be refunded, less a $75 processing fee. Cancellations received from October 1, 2021 to October 15, 2021 will be refunded, less a $375 processing and administrative fee. No refunds will be issued after October 15, 2021.



Gaylord Palms Resort & Convention Center

6000 West Osceola Parkway
Kissimmee, FL, USA, 34746

(407) 586-2000

Hotel Reservations

Make your hotel reservations by September 28, 2021 to receive the group rate of $209 single/double (plus applicable sales taxes and resort fees). Please note that our room block is expected to sell out prior to September 28 so make your reservations early in order to take advantage of our discounted rates. Hotel rates may increase after September 28 or when the room block sells out, whichever comes first. Contact the hotel @ (407) 586-2000 and mention that you are booking as part of the 2021 LIMRA Annual Conference to receive the special group rate.

After September 28, requests will be considered based on space and rate availability.

If you receive any unsolicited or suspicious email or phone call about a hotel booking in conjunction with this meeting, our advice is not to click on it, but delete the email immediately. In the case of a phone call, never give out your credit card information. Our designated conference hotels will never call you unless you contact them first.


Jason Dorsey
Keynote Speaker, Generational Researcher, Strategic Advisor and President, The Center for Generational Kinetics

Jason Dorsey

Keynote Speaker, Generational Researcher, Strategic Advisor and President, The Center for Generational Kinetics

Jason Dorsey is a pioneering Gen Z, Millennial, and generations speaker and researcher. He is on a mission to separate generational myth from truth through data to solve strategic challenges for leaders. Jason has appeared as a generational expert on more than 200 TV shows such as 60 Minutes, 20/20, CNN, CNBC, The Early Show, The Today Show, along with, hundreds more media interviews, including a New York, Times cover story. Adweek calls him a “research guru.” Jason is President of The Center for Generational Kinetics (CGK), the leading generational research, strategy, and consulting firm. CGK works with more than 100 clients annually to solve tough generational challenges — in areas from sales and marketing to recruiting and innovation. Jason’s latest bestselling book is Zconomy: How Gen Z Will Change the Future of Business — and What to Do About It. This breakthrough book was a #1 New Release on Amazon. Forbes listed it as a Top 10 Business Book of 2020.

David Levenson
President and Chief Executive Officer, LIMRA, LOMA, and LL Global, Inc.

David Levenson

President and Chief Executive Officer, LIMRA, LOMA, and LL Global, Inc.

David Levenson is responsible for leading one of the world’s largest associations of life insurance and financial services companies, representing more than 1300 financial services companies across 64 countries. Most recently, Levenson was a principal at Edward Jones and served on its management committee from 2015-2018. He was responsible for all products distributed through its network of 17,000 advisors in the U.S. and Canada. Prior to 2012, Levenson was president of wealth management at The Hartford Financial Services Group, responsible for the firm’s individual annuity, individual life, mutual fund and retirement plan businesses. He also served as president and CEO of Hartford Life, KK in Tokyo, where he was responsible for leading the largest annuity provider in Japan.

Alison Levine
Team Captain of the First American Women’s Everest Expedition and Author of the New York Times Best Seller; On the Edge: The Art of High-Impact Leadership

Alison Levine

Team Captain of the First American Women’s Everest Expedition and Author of the New York Times Best Seller; On the Edge: The Art of High-Impact Leadership

Alison Levine knows what it’s like to survive (and thrive) in the world’s toughest environments. She served as team captain of the first American Women's Everest Expedition, scaled the “Seven Summits,” and skied to the North and South Poles — making history along the way. In addition to climbing mountains, she also spent time climbing the corporate ladder in sales, in marketing, and then on Wall Street. In her New York Times bestseller, On the Edge: Leadership Lessons from Everest and Other Extreme Environments, Alison asserts that the principles that apply to the world of extreme adventure also apply to demanding business environments. A former adjunct professor at West Point, Alison understands what it takes to lead teams through challenging situations.

General James Mattis
Secretary of Defense (2017-2018)

General James Mattis

Secretary of Defense (2017-2018)

A dedicated patriot, intellectual, and strategist, former Secretary of Defense and retired Marine General James Mattis exemplifies principled leadership in times of turbulence. Renowned for his diligent study of war, and his dogged efforts on the battlefield, he is described as a principled commander who isn't afraid to tell it like it is. General Mattis served as the 26th Secretary of Defense of the United States for nearly two years before resigning with distinction. A lifelong Marine, he capped off his military career as head of the U.S. Central Command, where he was in charge of all American forces serving in the Middle East and oversaw operations in Iraq and Afghanistan, as well as parts of Syria, Iran, and Yemen. General Mattis offers insightful lessons in leadership, urging leaders to demand and model excellence, with a deep focus on the art of empowering individuals.