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Brand awareness has long been a critical success factor in life insurance — but in an increasingly fragmented and competitive market, staying top of mind is harder than ever. Join LIMRA as we unpack new research that explores which life insurance brands consumers recall most, what drives their awareness, and how advertising, product ownership, and reputation play pivotal roles.

The LIMRA Annual Conference is a premier gathering of senior executives across the financial services sector, including life, annuities, and workplace benefits. Known for our top-tier keynote speakers and thought leadership, we offer strategic insights and high-level networking for industry leaders — a must-attend for executives.

Join us on Tuesday, September 9th at 12:00 PM ET for this free webinar, and gain access to Trustworthy Selling tools that will help your team increase the impact of every client interaction.

Join Russ Anderson, LIMRA and LOMA's Head of Fraud Prevention & Compliance Solutions, as he covers key findings from several areas including organization and staffing, program maturity, governance and reporting, technology and spending, authentication, fraud trends, training and awareness, law enforcement and reporting, risk assessment, challenges, and outlook.

In our next episode of Industry Insights with Bryan Hodgens, Bryan, senior vice president and head of LIMRA research, and Karen Terry, corporate vice president and director LIMRA Insurance Research, examine the growing need and interest in long-term care insurance solutions.

Join us for a discussion with Alison Salka, principal consultant, LIMRA and LOMA, and Alison Douglass, partner at Goodwin Law, on the growing legal risks facing retirement plans and how your organization can prepare.

Created by advanced sales professionals, the Forum provides advice from industry leaders with unique expertise in this segment of the financial services market. Whether you are struggling to do more with less or experiencing the challenges of organizational change, attending the Forum will give you unparalleled insights from peers and implementable ideas from experts.

In this webinar, we'll explore the powerful link between internal culture and customer trust, how marketers can lead the charge in experience design, and what it takes to turn loyal customers into passionate brand advocates.