LIMRA Launches Recruit2Go™ — A Brand New Mobile Recruiting Quiz Designed to Attract Millennials to the Insurance Industry

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WINDSOR,Conn., Aug. 10, 2015—LIMRA today launched Recruit2Go™, an online and mobile-friendlytool designed to help candidates learn about insurance selling opportunitiesand help recruiters connect with candidates.

“Today’s candidates are digitally savvy and connected on alllevels, especially during their career search,” said Rick Funke, assistant vicepresident, LIMRA Assessment and Development. “Recruit2Go offers a quick andeasy way for them— and companies — to learn about their affinity for sellinginsurance and help them better understand the industry and the career.”

The quiz is designed using the latest LIMRA research on effectiverecruiting practices. Recruit2Go can be completed on mobile devices andcomputers alike, including cell phones and tablets. When a candidate takes the recruiting quiz, managersor recruiters can gain insight into what motivates the candidate and at thesame time receive a snapshot of the candidate’s talent. Companies can tailor the quiz, focusing onthe two talents that meet their needs:

Achievement Drive
Adaptability
Social Reach
Entrepreneurial Spirit
Prospecting Courage

Candidates receive immediate feedback, highlighting how the careeraligns to their motivators based on the latest LIMRA research. Recruit2Goserves a dual-purpose by capturing a candidate’s interest, and helpingrecruiters focus on messages that will resonate.

“Recruit2Go is designed to be easily accessible for everyone,”said Funke. “Company recruiters can share a link to the quiz on any socialmedia page, or their career websites. They can also email a link of the quizdirectly to a candidate.”

For more information,please visit: Recruit2go page or contact: talentsolutions@limraloma.com.

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LIMRA Contacts

Catherine Theroux, +1-860-285-7787, ctheroux@limra.com
Mark Morris, +1-860-285-7875, mmorris@limra.com

About LIMRA

LIMRA is a worldwide research, consulting, and professional development organization that helps more than 850 insurance and financial services companies in 64 countries. Visit LIMRA at www.limra.com.