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Protective Life

We'll help you make fact-based business decisions.

Every year, we publish research reports on topics including products, markets, distribution, technology, and industry trends.

U.S. Individual Life Insurance Sales

Dec 3, 2025

Size it up — quarterly U.S. individual life insurance sales results reflecting 85 percent of the premium market, as well as annual industry estimates and the comprehensive U.S. Individual Life Insurance Yearbook. New Q3 2025 data.

Staging a Comeback: A Renewed Interest in Workplace Long-Term Care Solutions

Nov 25, 2025

Understand how workplace benefits carriers are addressing the growing need for long-term care solutions.

U.S. Workplace Dental and Vision Sales and In Force

Nov 25, 2025

Schedule your check-up on the latest market results for dental and vision products sold in the workplace. New Q3 2025 data.

Changes in Annuity Production: Who’s Driving Growth and What’s Next

Nov 25, 2025

Annuity sales have nearly doubled in 5 years. What fueled this surge, and will those same forces keep driving growth?

Featured Conference

Life Insurance Conference

This premier conference offers life insurance conference professionals the opportunity to network with peers and leading industry experts while participating in cross-functional learning.

Thought Leadership

Explore insightful thought leadership on the forces driving the industry.

Publications & Podcasts

Enjoy in-depth reporting on issues that matter to you in LIMRA's award-winning MarketFacts magazine, e-bulletins, and podcasts.

A Year of Insight and Impact: 2025 in Review and Beyond

Find out how collaboration and innovation powered a year of growth — and why your involvement matters as we set the stage for 2026. Be part of what’s coming next.

Career Continuum: Maximizing Success From Hire to Retire

Your people are your best asset. Learn how strategic hiring, development and retention can transform your organization’s performance and success.

Top 10: The Best of MarketFacts 2025

Our top-read articles of 2025 reveal pivotal shifts and emerging priorities across our industry. Take a look at what’s driving change and fueling growth for tomorrow.

MarketFacts November 2025 Review

Articles from the November 2025 issue of MarketFacts.

Reimagining Insurance in the Age of Artificial Intelligence

Insurance is entering a new AI-driven era. Productivity is the baseline. Growth is the prize. See how you can adapt, innovate, and lead in this changing landscape.

The World Looks Different — And So Should Insurance

The future of insurance is personal, portable and proactive. As wealth rises and needs change, carriers must keep pace. Check out how the industry is responding.

Spotlight on Kathy Kay, EVP And CIO at Principal

What happens when a premed student falls for computer science? Kathy Kay’s inspiring journey reveals how passion drives innovation. Take a look at her story.

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