Better understand consumers — and what they think and do throughout the customer journey.
Jun 25, 2020
The wellness economy is flourishing as consumers increasingly seek to understand the implications of their lifestyle on their overall health. Insurance companies can harness this momentum by more closely aligning the incentives of the insured with the insurer.
Jun 9, 2020
How has consumer sentiment and confidence in the financial services industry changed during the pandemic?
May 29, 2020
How are Americans feeling about the economy and our industry? (Updated May 29, 2020)
May 22, 2020
The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States. The study objectives are to measure financial concern among American consumers and relate these findings to financial behaviors, with a particular focus on life insurance.
May 6, 2020
In Latin America, demographic and societal changes are stressing the retirement safety net to capacity and beyond. Learn how insurers can help solve the retirement gap. (Columbia added May 2020.)
LIMRA's flagship publication.
What are the concepts and knowledge areas that distinguish life owners from non-owners, as well as those with adequate and inadequate coverage? “The average consumer understands just 28 percent of life insurance material.”
The overall level of financial concern among Canadian households increased 9 percent over the past 6 years. Two thirds (67 percent) of Canadians have high levels of financial concern (i.e., "concerned," "very concerned," or "extremely concerned"), up from 62 percent in 2013.
In 1785, William Cowper penned what has become a most common idiom: "Variety is the spice of life."
The financial services industry generates a good deal of great information to inform and educate consumers about life insurance.
Watch anytime, anywhere.
The fast-changing state of the agency distribution model has been further accelerated by the COVID-19 pandemic, and although transformational leadership through this period may be challenging, it is certainly not impossible.
This webinar profiles the market for financial advice and the use of social media among those seeking an advisor.
Unfortunately, elder populations are all-to-often victims of physical, emotional or even financial abuse. Financial exploitation, in particular, is a fast-growing form of abuse of seniors, with approximately $37 billion a year stolen from America's elderly
LIMRA's redesigned website is a modern, global, engaging experience that was designed not only to meet but surpass your expectations.
Supporting your consumer insights
Optimize customer experience for the uniqueness of life insurance.
Identify and target the right underserved markets for your company.
Research tailored to your individual business needs.
Help your clients get Ready-2-Retire and be ready to discuss their planning needs.
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