Black Households: U.S. Life Insurance (2017)

Industry Issues

The objectives of this analysis are to: 

• Highlight the ownership and coverage levels of Black households 
• Examine their attitudes in order to increase an understanding of this market 

Key Findings

• Life insurance ownership of Black households is higher than that of all U.S. households.
• The mean coverage amount of Black households is about 23 percent lower than that of all households.
• Six in 10 Black households indicate that they are very/fairly likely to buy life insurance in the near future.

• Research Abstract
• Distribution Channels
• Consumer
• Multicultural Markets
• Individual Insurance
• Workplace Benefits
• Insurance Products
• Life Insurance