LIMRA Consumer Research

Nilufer R. Ahmed, Ph.D. 4/7/2017
LIMRA Consumer Research
The objectives of this analysis are to:
The latest trends in life insurance ownership and coverage levels for American households from 1960 to 2016.
This report details the latest trends in life insurance ownership going back to 1960 among all Americans, broken down by adults, children, men, women, husbands, and wives.
Ownership volume is growing. The number of American households owning individual life insurance grew by 3 million since 2010.
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