Skip to content

How Can We Help You? Using Employer Perceptions to Define Digital Tool Opportunity and Strategy in Voluntary Benefits

Mary Lesch, Ph.D. 3/22/2021

Get information on employer perceptions that can help drive strategy in digital tool development: availability of digital tools, usefulness of a specific tool in addressing a significant problem, and tool quality.

Summary

Each digital tool offering is an opportunity for the carrier to maintain, lose, or grow current or future business. How can carriers best allocate their resources to realize greater value? We present data on employer perceptions of digital tool availability, utility, and quality to help prioritize development of different tools for employer or employee use.

Download Your Reports

No part of any report may be reproduced or translated without written permission from LIMRA. Please contact Customer Service for further information.

Related Research

U.S. Worksite/Voluntary Sales and In Force

Results are in! View the latest market stats on 100 percent-employee-paid products sold at the workplace.

Beyond the Spreadsheet: Which Benefit Features Really Matter to Employees?

Learn about employees' views of various product features for accident, critical illness, and life insurance benefits.

COVID-19 and Workplace Benefits: New Perspectives

This survey examined employees’ views on their insurance and related benefits in light of the COVID-19 pandemic.

Meet the Project Director

Mary Lesch, Ph.D.
Lesch joined LIMRA in 2018. She is experienced in both quantitative and qualitative research methods and has a background in risk perception, behavior change, and technology acceptance. She has published in academic and professional journals and served on the editorial board of the Journal of Experimental Psychology: Applied. She received her master’s degree and Ph.D. in cognitive psychology from the University of Massachusetts-Amherst.

Associate Research Director, Workplace Benefits Research
LIMRA
mlesch@limra.com


You May Also Like...

LIMRA Data Exchange (LDEx) Standards

Making the process faster with standards. The LIMRA Data Exchange (LDEx) Standards are for insurance carriers and benefits administration technology companies looking to reduce errors, improve customer experience, and increase speed to market.

Custom Research and Consulting

Research tailored to your individual business needs.