Latest Articles
Insights and Trends
Uncover a wide range of research from LIMRA on life insurance, annuities and workplace benefits. Additionally, be sure to review LOMA Information Center briefs, quick queries and reports.
The New Annuity Buyer: What Drives Purchase Decisions?
Annuity buyers are increasingly motivated by a broader set of objectives. Gain insights into how buyers balance principal protection, growth potential and guidance.
From Training to Performance: Learning at the Point of Need
Need answers in the moment? From quick refreshers to on-demand guidance, just-in-time learning helps employees solve problems and keep work moving. Learn more now.
Meeting the Benefit Needs of Dissatisfied Workers
Benefit dissatisfaction can fuel turnover, especially among part-time and lower-wage workers. Check out key findings and practical options for closing benefit gaps.
Leveraging Behavioral Science to Motivate Tough Prospects
Behavioral science can boost insurance marketing results without changing products or rates. Discover which tactics reduce friction, improve response and drive sales.
Mind the Retirement Gap: Turning Awareness into Action
LIMRA’s Retirement Income Readiness Report finds most pre-retirees are thinking about retirement, but far fewer are acting on it. See how advisors can close the gap.
Spotlight on Kim Dellarocca, CMO, Voya Financial
Dellarocca, chief marketing officer at Voya Financial, says remembering the people behind every decision helps keep her motivated. Find out the three things she focuses on.
A Tangled Web: Healthcare and Financial Wellness
Healthcare costs are fueling debt, delaying care and raising stress levels. Understand how consumers are coping and what the data reveal about financial wellness.
Distribution: Experience Is the New Competitive Advantage
Experience is reshaping financial services distribution as carriers compete on ease, personalization and trust. Explore what separates leaders from the pack today.
3 Questions Life Insurance Carriers Should Answer
Learn how a combined data approach can help determine what evidence is needed, how risk should be classified and whether the right underwriting outcome was achieved.
Spotlight on F&G’s VP, Head of Marketing, Molly O’Brien
What began in advisor events evolved into marketing leadership at F&G. O'Brien reflects on the experiences that guided her path. Meet the leader behind the journey.
Insights and Trends
Uncover a wide range of research from LIMRA on life insurance, annuities and workplace benefits. Additionally, be sure to review LOMA Information Center briefs, quick queries and reports.
92 Million Reasons to Talk About Life Insurance
See what the 2026 Insurance Barometer Study tells us about the protection gap and how the industry can put the findings to work during Life Insurance Awareness Month.