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25,11 - AI and Social Media Are Reshaping Financial Decisions

Author

Jonah Morales, ASRI
Research Analyst, Insurance and Annuity Research
LIMRA
jmorales@limra.com

Figure 1. Confidence in Financial Advice Sources by Generation

Extremely or Quite Confident, by Generation


Filter the data in this chart by clicking on a color bar in the chart legend.

Base: 2,929 financial decision makers


Figure 2. Financial Actions Taken due to Social Media and AI Influence

Financial Activities, by Source of Influence


Filter the data in this chart by clicking on a color bar in the chart legend.

Base: 2,929 financial decision makers

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