In this webinar, Paul Tyler, Head of Enterprise Marketing at Zinnia, walks through three systems he built this year: a lead agent that rewrites its own scoring criteria, a website rebuilt for both human readers and AI assistants, and a working iPhone concept application produced in a single afternoon.
Join us for a data-driven discussion of new research examining how employers are responding to healthcare cost pressures and the downstream effects on workplace benefits, workforce outcomes, and employee enrollment.
In this interactive workshop, financial marketers at every level, from those still figuring out ChatGPT to experienced AI users, will learn how to move beyond basic prompting and take greater control of how AI thinks, responds, solves problems, creates, analyzes, and executes.