Athene USA

We’ll help you make fact-based, strategic business decisions

Each year, we release insightful research reports covering products, markets, distribution, technology, and industry trends.

Top of Mind: Consumer Awareness of Life Insurance Brands

Apr 15, 2025

Which brands are top-of-mind when Americans think about life insurance?

Opportunities in Underserved Markets: Young Consumers' Life Insurance Expectations and Experiences

Apr 11, 2025

This study offers insights to provide direction for carriers looking to successfully connect with young consumers and assist in fulfilling their insurance coverage needs.

Life Insurance Sales: Trends and Future Outlook

Mar 25, 2025

Life insurance premiums reached $15.9 billion in 2024, up 3 percent from 2023. Growth was driven by strong equity markets and innovative product designs. LIMRA’s exclusive forecast anticipates stable sales and no recession; premium growth is expected to stay around 3 percent.

Insights on the Consumer Decision-Making Process for Life Insurance: What Matters Most (for Whom)?

Feb 28, 2025

Learn what consumers value most, and the tradeoffs they are willing to make, when choosing a life insurance product.

The talent development resources you need to lead the industry.

Whether you are seeking skill-based training or pursuing a professional designation, we offer award-winning content and unique learning opportunities to address your ambitions..

Designation Programs

LOMA's educational offerings have something for everyone in the insurance and financial services industry. Explore our designation options and choose the right path for you.

Career-Long Learning

LOMA provides a wide range of products and other resources to help meet employees’ learning and development needs, including early career education, targeted training, professional development, and leadership development.

Training Opportunities

Get the skills to improve your job performance, understand your role in the industry, and master new skills through Onboarding, Need 2 Know courses, Insurance Immersion, and Short Online Courses.

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Ask the Info Center

Our experienced researchers can provide you with updates on current issues, developing trends and hot topics by investigating a variety of industry sources.

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Hear from leading industry experts, stay up-to-date on conferences, and network with other professionals.

Learning & Development Solutions

Firmly rooted in trusted research, our training solutions are aimed to help you understand complex business issues—and give you the knowledge to solve them.

Designation Programs

Our learning and education programs are flexible to meet your needs and convenient for your employees.

Featured Conferences

Join key players like you for unparalleled insights and networking opportunities

2025 Distribution and Marketing Conference

3/3/2025 - 3/5/2025

This conference offers the latest insights from industry experts, business thought leaders, and leading distribution and marketing professionals. It provides a platform to explore opportunities that accelerate the marketing and sales funnel while addressing market coverage gaps. Enjoy unparalleled networking and the flexibility to attend sessions in key focus areas such as agency building, brokerage, independent, multi-line, and financial management. Additionally, we’ve enriched our program with sessions dedicated to marketing and annuity distribution.

2025 Life Insurance and Annuity Conference

3/31/2025 - 4/2/2025

This premier conference provides life insurance and annuity professionals with rich cross-functional learning and networking opportunities around the development, operations, marketing, distribution, regulation, technology, and administration of individual life insurance and annuity products.

2025 LIMRA Annual Conference

9/14/2025 - 9/16/2025

The LIMRA Annual Conference is one of the largest gatherings of senior executives representing diverse sectors of the financial services industry.

Thought Leadership

Explore insightful thought leadership on the forces driving the industry.

Publications & Podcasts

Enjoy in-depth reporting on issues that matter to you in LIMRA's award-winning MarketFacts magazine, e-bulletins, and podcasts.

What Do Consumers Value When Buying Life Insurance?

Navigate the evolving life insurance landscape and find out what consumers value most. Get the latest insights and tips for carriers to thrive in today's market.

Oligarchs Play Hide and Seek: Life Insurers Must Act

Unveil how life insurers can manage the expanding sanctions on Russian oligarchs, and learn how to stay compliant and mitigate risks more effectively.

Scrolling for Security: Social Media and Life Insurance

Explore how young consumers are leveraging social media to navigate life insurance options. Uncover the most influential platforms and their impact on decision making.

Spotlight on Michele Frey, CMO at Prudential, ILI

See how Michele's early experiences at a one-hour photo center shaped her marketing journey, from connecting brands with customers to mastering financial services.

Enterprise Leaders Must Perform and Transform

Discover why less than 14 percent of executives are considered enterprise leaders and how to develop these critical skills to lead effectively in a changing landscape.

Unlocking Opportunities: Young Investors on the Rise

Tap into the future of wealth management by understanding emerging affluent investors and gain a competitive advantage by learning how to attract and retain this group.

AI Agents and Agentic AI: Demystifying the New Frontier

Learn how AI agents and agentic AI are transforming our industry. Explore how this new wave is driving industry innovation and impacting the insurance value chain.

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Your Contacts

Judy Schott

AVP Member Solutions

Work Phone: (770) 984-3751

SchottJ@LOMA.org

John B. Sullivan, M.B.A.

Client Relationship Director

Work Phone: (860) 285-7758

jsullivan@limra.com