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Each year, we release insightful research reports covering products, markets, distribution, technology, and industry trends.

Life Insurance Unlocked: Engaging Young Minds and Securing Futures

Explore key triggers, emotional journeys, and strategies to engage young consumers in understanding and fulfilling their insurance coverage needs.

U.S. Consumer Sentiment (April 2025)

May 5, 2025

Consumer anxiety about the U.S. economy surged in early April as sweeping tariffs led to market fluctuations.

Top of Mind: Consumer Awareness of Life Insurance Brands

Apr 15, 2025

Which brands are top-of-mind when Americans think about life insurance?

Opportunities in Underserved Markets: Young Consumers' Life Insurance Expectations and Experiences

Apr 11, 2025

This study offers insights to provide direction for carriers looking to successfully connect with young consumers and assist in fulfilling their insurance coverage needs.

Get to Know LIMRA and LOMA

Access Thousands of Research Reports

Each year we produce nearly 100 reports covering markets, products, distribution and more.

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Firmly rooted in trusted research, our solutions are aimed to help you solve complex business issues.

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Whether you are seeking skill-based training or pursuing a professional designation, we offer award-winning content and unique learning opportunities to address your ambitions..

Designation Programs

LOMA's educational offerings have something for everyone in the insurance and financial services industry. Explore our designation options and choose the right path for you.

LOMA provides a wide range of products and other resources to help meet employees’ learning and development needs, including early career education, targeted training, professional development, and leadership development.

Training Opportunities

Get the skills to improve your job performance, understand your role in the industry, and master new skills through Onboarding, Need 2 Know courses, Insurance Immersion, and Short Online Courses.

Featured Conferences

LIMRA Annual Conference

The LIMRA Annual Conference is one of the largest gatherings of senior executives representing diverse sectors of the financial services industry.

Distribution Conference for Financial Services

The competitive landscape in the financial services industry is changing about as fast as you can say, “competitive landscape”.

Retirement Industry Conference

This important conference covers the latest strategic, sales, product, operations and administration, marketing and distribution trends as well as regulatory issues that impact the retirement industry.

Thought Leadership

Explore insightful thought leadership on the forces driving the industry.

Publications & Podcasts

Enjoy in-depth reporting on issues that matter to you in LIMRA's award-winning MarketFacts magazine, e-bulletins, and podcasts.

The TIP in Tipping Point: Trust, Influence and Price

Over half of Americans overestimate life insurance costs and believe it is out of reach. What s fueling the confusion and how can trust and influence shift the tide?

Fueling Employees' Success Through Continuous Learning

Skills are evolving fast — are your employees keeping up? Learn how just-in-time learning boosts agility, engagement and growth. See how top companies are doing it.

The Cost of Fast-Tracking the Wrong Application

Fast-tracking the wrong applicants is costing insurers $74.7 billion a year. Discover how early data checks can cut fraud, speed up approvals, and build customer trust.

Eyes on the Industry’s Future Through Scenario Planning

Scenario planning isn't guesswork, it's leadership in action. It equips leaders to navigate uncertainty with confidence. Explore the power of scenario planning today!

Spotlight on: Aaron Seurkamp at Protective Life Corporation

From internal wholesaler to division president, Aaron’s 21-year journey at Protective Life is a masterclass in growth. Follow his journey and tap into his insights.

Be in Pole Position: Align Marketing and Distribution

Aligning marketing and distribution can drive growth, protect more families, and close the coverage gap. See how perfect alignment leads to success.

Life and Long-Term Care: Americans Seek Security

Primary caregivers, especially Millennials, juggle caring for kids and older adults. They need solutions. How can carriers help? Discover how to make a difference.

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