Skip to content

As with all newcomers in the workforce, Gen Zers are often labeled and stereotyped long before they have the opportunity to reveal their true identity.

No part of any report may be reproduced or translated without written permission from LIMRA. Please contact Customer Service for further information.

Industry Issues

As with all newcomers in the workforce, Gen Zers are often labeled and stereotyped long before they have the opportunity to reveal their true identity. This project surveyed 1,500 young adults age 18 to 22 to explore how the leading-edge Gen Z view their future employment and what characteristics are important to them.

Key Findings

There is one key finding that plan sponsors (and your company) need to keep in mind when approaching Gen Z: They are far from what some stereotypes suggest.

Read this report to learn whether Gen Z prefers:

  • Gig assignments or full time employment
  • Remote work or a corporate office
  • Text- or voice-based communication
  • Frequent feedback or increased autonomy?
  • Independent or collaborative work preferences?

Download the report for details.

Related Resources

 

Chasing After "Gen Z"

 

 

Related Research

A Generation at Risk: Unpacking Gen X’s Retirement Realities

Limited pensions, low confidence, and rising protection needs are reshaping Gen X’s path to retirement.

Securing the Future

New data from the 2024 Insurance Barometer Study — 42% of American adults say they need (or need more) life insurance, representing a life insurance need-gap for about 102 million adults.

2023 Insurance Barometer Study

Jan 30, 2024

The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States, with a particular focus on life insurance.

Diving Into Leakage Mindsets: Workers’ Perspectives on Retirement Plan Withdrawals

Mar 9, 2021

What are the key drivers and deterrents of retirement plan leakage?


Meet the Project Director


Did you accomplish the goal of your visit to our site?

Yes No