The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States. The study objectives are to measure financial concern among American consumers and relate these findings to financial behaviors, with a particular focus on life insurance. (Tech report added Sept. 2020.)
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LIMRA conducted a research study among U.S. consumers to understand the relative importance of annual cost, face amount, application/underwriting method, brand reputation, and personal recommendations in decision-making about life insurance purchase.
Gillis has been an analyst on the International Research team since 2011. She currently conducts research and reports on the regions of Asia, the Caribbean and Latin America. She joined the team with a background in project management, communication writing, life insurance and finance.
She received her B.A. from the University of Connecticut and is currently working to obtain an FLMI designation.