LIMRA Research and Benchmark Studies
Access LIMRA’s research findings to develop and execute effective business strategies for engaging today’s ever-changing markets.
All LIMRA Research
Ascent to Agency Success: Recruiting, Training, and Retaining High-Performing Agents in Indonesia
May 8, 2025
This report provides insights from industry and agency leaders on effective recruiting and retention practices, common mistakes to avoid, and the role of technology in enhancing productivity.
U.S. Monthly Individual Life Sales
May 7, 2025
Get the latest monthly individual life sales and application trends. New February and March 2025 data.
U.S. Workplace Benefits Life Insurance Sales and In Force
May 5, 2025
Breaking news — see the latest market results for life insurance products sold at the workplace. New Q3 2024 data.
Consumer Sentiment Tracking
May 5, 2025
How are Americans feeling about the economy and our industry? (Updated May 5, 2025)
U.S. Consumer Sentiment (April 2025)
May 5, 2025
Consumer anxiety about the U.S. economy surged in early April as sweeping tariffs led to market fluctuations.
The Future Is Now: Workplace Benefits Distribution Amid a Changing Landscape
May 1, 2025
This whitepaper explores the current state and future direction of workplace distribution through the perspectives of multiple stakeholders (carriers, brokers, and employers). New Executive Summary.
Investing in the Future of Distribution: Sustainable Growth Through Innovation — Executive Summary
May 1, 2025
Unlock insights into how workplace benefits carriers and brokers maximize success in today's workplace benefits market.
A Deeper Dive: 2023 Income Annuity Market
Apr 30, 2025
Take a deeper dive into which features were selected for income annuity products in 2023.
U.S. Individual Life Insurance Sales
Apr 25, 2025
Size it up — quarterly U.S. individual life insurance sales results reflecting 85 percent of the premium market, as well as annual industry estimates and the comprehensive U.S. Individual Life Insurance Yearbook. New Industry Estimates (1975 - 2004).
Canadian Individual Annuities
Apr 25, 2025
Benchmark sales for a range of fixed and segregated fund contracts; by distribution system and province. New Q3 2024 data.
Workplace Benefits
Apr 23, 2025
Examine the life, health, and related employee benefits marketplace from the carrier, employer, employee, and distributor perspectives. New Featured Research — Workplace Life Q4 Results Infographic.
U.S. Worksite/Voluntary Sales and In Force
Apr 21, 2025
Results are in! View the latest market stats on 100 percent-employee-paid products sold at the workplace. New Q4 2024 Sales and In Force data.
Emerging Affluent Investors
Apr 18, 2025
Find out what motivates younger investors as they balance competing needs while building their early wealth. New Executive Summary — Future-Focused Investing: Financial Goals and Preferences of Emerging Affluent Investors.
U.S. Individual Long-Term Care Insurance Sales and In-Force
Apr 17, 2025
Find it here — midyear and year-end sales and in-force benchmarks for individual long-term care insurance in the U.S. market. New 2024 data.