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LIMRA Research and Benchmark Studies

Access LIMRA’s research findings to develop and execute effective business strategies for engaging today’s ever-changing markets.

All LIMRA Research

Multiple-Line Exclusive Agency (MLEA) Recruiting Trends

This study tracks MLEA recruiting trends on a semi-annual basis including inexperienced versus experienced and male versus female metrics.

Tailored Insights: Informing Strategic Decision Making

Industry leaders handle complex issues. Decisions demand clarity. Tailored research aligns industry insight with business goals. Let’s talk about the path forward.

Annuities in Focus: 2025 Sales Performance and the Forecasted Path Through 2028

Annuities in Focus. What will shape the next phase of growth? Explore projections informed by 2025 sales, emerging product trends, and the market forces driving future demand.

Hybrid Insurance on the Rise: A New Era for Long-Term Care Protection

This study provides strategic insights from the LIMRA/EY US 2025 individual life combination LTC survey.

DC Advisor Views: Advisors and Alts — Exploring Advisor Reactions to Including Alternative Investments in DC Plans

The inclusion of “alternative” asset classes in DC plan menus may soon be facilitated by an executive order and subsequent Department of Labor (DOL) action. Find out how DC gatekeepers — advisors — feel about this potential; explore their opinions about how alts fit into DC strategies and where they feel this development is going.

Annuities in Focus: 2025 Sales Performance and the Forecasted Path Through 2028

Annuities in Focus. What will shape the next phase of growth? Explore projections informed by 2025 sales, emerging product trends, and the market forces driving future demand.

U.S. Workplace Supplemental Health Insurance

Get a quick look at how the workplace supplemental health market is performing. Identify trends within the industry as well as among your peers. New Q4 2025 data.

U.S. Individual Disability Income Insurance Sales

Get a quick look at the most recent individual DI sales and trends in this quarterly benchmark study. New Q4 2025 data.

The Canadian Pension Market

This quarterly survey benchmarks Canadian pension sales and member activity. New Q3 2025 glimpse.

U.S. Individual Annuity Market

Access your one-stop shop for U.S. annuity sales data — benchmark sales and analysis for a range of annuity products, reported by distribution channels and market types. New Q4 2025 Glimpse data.

Canadian Individual Annuities

Benchmark sales for a range of fixed and segregated fund contracts; by distribution system and province. New Q4 2025 GLIMPSE.

Canadian Individual Life Insurance Sales

Sales buzz! Get the latest on quarterly individual life insurance sales for Canada. New Q4 2025 data,

Canadian Individual Critical Illness Insurance Sales

Hit your target? Benchmark individual critical illness new sales, in-force business, and growth rates for 16 Canadian companies. New Q2 2025 data.

U.S. Individual Life Insurance Sales

Size it up — quarterly U.S. individual life insurance sales results reflecting 85 percent of the premium market, as well as annual industry estimates and the comprehensive U.S. Individual Life Insurance Yearbook. New Q4 2025 data.

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