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LIMRA Research and Benchmark Studies

Access LIMRA’s research findings to develop and execute effective business strategies for engaging today’s ever-changing markets.

All LIMRA Research

Canadian Individual Critical Illness Insurance Sales

Hit your target? Benchmark individual critical illness new sales, in-force business, and growth rates for 16 Canadian companies. New Q2 2025 data.

U.S. Workplace Dental and Vision Sales and In Force

Schedule your check-up on the latest market results for dental and vision products sold in the workplace. New Q2 2025 data.

U.S. Workplace Supplemental Health Insurance

Get a quick look at how the workplace supplemental health market is performing. Identify trends within the industry as well as among your peers. New Q2 2025 data.

Not-for-Profit Retirement Market

Take a closer look — participant, contribution, and asset benchmarks within not-for-profit retirement plans, with data categorized by product, plan type, and market segment.

U.S. Monthly Individual Life Sales

Get the latest monthly individual life sales and application trends. New April and May 2025 data.

Ascent to Agency Success: Recruiting, Training, and Retaining High Performing Agents in Malaysia

This report provides insights from industry and agency leaders on effective recruiting and retention practices, common mistakes to avoid, and the role of technology in enhancing productivity.

Canadian Group Life and Health Insurance Sales

Don't miss the latest sales trends in the Canadian group insurance market for life, long-term disability, and other types of health insurance. New Q2 2025 data.

Ascent to Agency Success: Recruiting, Training, and Retaining High Performing Agents in the Philippines

This report provides insights from industry and agency leaders on effective recruiting and retention practices, common mistakes to avoid, and the role of technology in enhancing productivity.

Canadian Sales Force and Retention

Calendar-year retention of the Canadian career agent sales force. New 2024 data.

U.S. Consumer Sentiment (July 2025)

There’s been a modest easing of concerns about the economy following April’s sharp rise.

U.S. Individual Annuity Market

Access your one-stop shop for U.S. annuity sales data — benchmark sales and analysis for a range of annuity products, reported by distribution channels and market types. New Q1 2025 Glimpse.

The 401(k) Scorecard

Keep score . . . on the most important quarterly and year-to-date 401(k) sales information.

2025 Harnessing Growth Series

As workforce expectations evolve, employers are embracing a more strategic, inclusive, and tech-forward approach to benefits, balancing cost concerns with the need for personalization and flexibility. The integration of digital tools, AI, and broker expertise will enable organizations to better meet the diverse needs of both traditional and freelance talent.

Capturing the IRA Rollover Market

Learn more about the dynamics of the growing IRA rollover market.

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