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LIMRA Research and Benchmark Studies

Access LIMRA’s research findings to develop and execute effective business strategies for engaging today’s ever-changing markets.

All LIMRA Research

U.S. Consumer Sentiment (October 2025)

The first week of the government shutdown saw no surge in Americans' economic anxiety.

Fiduciary Blind Spots: What Plan Sponsors Miss and Why It Matters

Many plan sponsors lack clarity on their own responsibilities, yet proper understanding of fiduciary roles is critical to protecting both employer and employee interests, and to successful plan outcomes.

Revitalizing Industry Growth Series

The life insurance industry is at a critical inflection point. Despite strong consumer interest, growth is stagnant as accessibility, perceived affordability, and lack of trust have created a widening protection gap, now affecting 42% of U.S. adults.

The 401(k) Scorecard

Keep score . . . on the most important quarterly and year-to-date 401(k) sales information. New Q2 2025 results.

Guiding the Rollover Journey: Insights to Empower Investor Decisions and Strengthen Provider Engagement

What’s driving $800 billion in IRA Rollovers? Get key insights into investor motivations and actionable strategies to capture and retain assets.

Workers and Wellness: A LIMRA Wellness Update

This update to the LIMRA Financial Wellness Index® focuses on workers’ stress and solutions for achieving wellness.

Advised Versus Non-Advised: Two Paths, One Direction

Discover how investors with and without financial professionals approach rollover decisions and the opportunities to close the advice gap.

Ascent to Agency Success: Recruiting, Training, and Retaining High Performing Agents in Japan

This report provides insights from industry and agency leaders on effective recruiting and retention practices, common mistakes to avoid, and the role of training in enhancing productivity.

Canadian Individual Annuities

Benchmark sales for a range of fixed and segregated fund contracts; by distribution system and province. New Q1 2025 summary data.

Canadian Individual Life Insurance Sales

Sales buzz! Get the latest on quarterly individual life insurance sales for Canada. New 2024 Annual Canadian Individual Life Insurance Sales Supplement.

Use of Experience Rating of Group Long-term Disability Insurance Plans (2025 MarketScan)

Want to learn how experience rating factors into pricing and underwriting of group LTD insurance plans?

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