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AuguStar Financial

Empower Success with Exclusive Resources

As an AuguStar Financial employee, your LIMRA and LOMA membership provides exclusive access to a wealth of valuable industry resources.

Maximize your membership benefits and unlock thousands of research reports, stay ahead with the latest industry trends, and explore a comprehensive collection of data points.

Life Insurance Resources, Hand-Picked for Product Leaders Like You

Gain exclusive access to research and stay ahead with the latest industry trends.

Ensuring a Protected Tomorrow with Life Insurance

Get critical insights into how overcoming common misconceptions about life insurance can help protect and inform more Americans.

Consumer Perspectives on Long-Term Care and Insurance Update

LIMRA checked in with consumers on their interest in life long-term care combination products and how they would prefer to receive care when it is their turn.

U.S. Individual Life Insurance Yearbook

Read the most comprehensive overview of the U.S. individual life insurance market. This includes how consumers feel about the amount of coverage they have and their reasons for owning or not owning. 2024 data now available.

Insurance

View the latest consumer and sales information for individual and worksite life insurance. New Q3 2024 life sales infographic.

We’ll help you make fact-based, strategic business decisions

Each year, we release insightful research reports covering products, markets, distribution, technology, and industry trends.

Bridging the Gap: Empowering Hispanic Consumers in the Life Insurance Market

Explore key data driving the coverage gap and strategies to turn interest into action.

U.S. Consumer Sentiment (July 2025)

Aug 11, 2025

There’s been a modest easing of concerns about the economy following April’s sharp rise.

U.S. Life Insurance Ownership Today: Perception and Reality

Jul 30, 2025

LIMRA’s latest study updates more than six decades of life insurance ownership trends, adding new estimates to better reflect today’s coverage landscape.

The Power of Purposeful Benefits: Aligning Cost, Communication, and Satisfaction

View benefits and employment trends over time and get the insights you need from the 2025 BEAT Study.

Upcoming Conferences and Webinars

Take advantage of exclusive member pricing and join key players for unparalleled insights and networking opportunities.

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Thought Leadership

Explore insightful thought leadership on the forces driving the industry.

Publications & Podcasts

Enjoy in-depth reporting on issues that matter to you in LIMRA's award-winning MarketFacts magazine, e-bulletins, and podcasts.

Protecting Rural Roots With Every Insurance Policy Sold

Rural Americans face unique challenges — and life insurers have a powerful opportunity to help. Learn how tailored policies can support families and meet their needs.

Insights and Trends

Uncover a wide range of research from LIMRA on life insurance, annuities and workplace benefits, and review LOMA Information Center briefs, quick queries and reports on a variety of industry topics.

MarketFacts September 2025 Review

Articles from the September 2025 issue of MarketFacts

Changing Family Structures Create New Coverage Needs

Modern families are changing — and so should life insurance. Dive into key trends shaping coverage needs and how insurers can respond with empathy and innovation.

Timeless Influencers: Can FPs Increase Brand Awareness?

In a crowded market, reputation and relationships win. Explore how trusted financial professionals are helping life insurance brands stay top of mind with consumers.

Do Lifetime Guarantees Drive Better Outcomes?

Lifetime-guaranteed income can shape retiree confidence — but not all sources are equal. Discover how annuities and pensions impact outcomes across wealth levels.

AIGG: Driving Responsible AI Adoption in Insurance

Facing complexity with confidence: See how insurance leaders are building AI strategies using shared tools and standards to guide ethical, safe and scalable adoption.

Related Solutions & Professional Development

You have exclusive member access to solutions and LOMA professional development courses to help your organization succeed and optimize employee success.

Industry Advantage

Meet the distinct, industry-specific needs of your entire workforce with the Industry Advantage subscription program.

Applied Research Solutions

Research tailored to your individual business needs.

Committees & Study Groups

Our committees and study groups offer unique opportunities to connect with industry peers, tackle common business challenges together, and shape the future of LIMRA's research and training programs. Engage in focused discussions on emerging issues, expand your network, and gain insights from expert industry speakers.

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Insider Insights Podcast

Listen to LIMRA’s new Insider Insights Podcast Series, where our experts discuss hot topics and key trends that are influencing the financial services industry.

Industry news2use

This semi-weekly newsletter showcases important global financial services industry updates and links to related LIMRA and LOMA resources. Please subscribe to receive Industry news2use in your inbox on Tuesdays and Thursdays.

MarketFacts

Access insightful thought leadership on the forces driving the financial services industry.

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Your Membership. Your Future.

LIMRA and LOMA: Advancing the financial services industry by empowering our members with knowledge, insights, connections, and solutions

For more than a century, we’ve served as the largest trade association supporting the insurance and related financial services industry. Today, we’re working with over 700 member companies around the world to help them understand industry trends, inform their strategies, develop their talent, and create solutions that advance the industry.

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