At LIMRA and LOMA, our purpose is to advance the financial services industry by empowering our members with knowledge, insights, connections, and solutions.
Learn more about how we can support your financial professionals and employees along their career journey.
Our purpose is to advance the financial services industry by empowering our members with knowledge, insights, connections, and solutions.
For over a century, we’ve served as the largest trade association supporting the insurance and related financial services industry. Today, we’re working with over 700 member companies worldwide to help them understand industry trends, inform their strategies, develop their talent, and create solutions that advance the industry.
Serving Members for Over 100 Years
Membership provides access to a wide range of benefits, including member pricing on industry-specific hiring assessments, education programs, training solutions, and professional designations. Members also gain exclusive access to Rewards and Recognition programs, industry research reports, the LOMA and LIMRA Information Centers, and the thought leadership publications. Additionally, membership offers networking opportunities through executive forums, conferences, seminars, and workshops.
DOWNLOAD MEMBERSHIP PAMPHFLET HERE
Identify, recruit, train, develop, and retain outstanding sales professionals and managers with our suite of solutions.
LIMRA's internationally recognized awards program evaluates and recognizes recruiters and managers.
A variety of accreditation tools such as certificates, plaques, and digital badges are also available.
Verify Accreditation
A Sales Effectiveness Program with Proven Results!
Designed to help financial professionals succeed through:
More than 20,000 graduates worldwide have improved their productivity by 25% or more.
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Which applicants have the qualities to succeed in a sales career?
LIMRA's proprietary aptitude test, Career Choice, which has been developed through years of research specifically for the insurance industry, will answer this question. This brief questionnaire gathers information about a candidate's personality and background, predicts a candidate's potential for success in sales, and assesses the following
Help New Managers Develop Core Management Skills
Pacesetter helps your new managers perform core elements of their job at a higher level than ever. This 4.5-day program:
Webinar
Please join Karen Terry and Bryan Hodgens to review the highlights of 2025 insurance sales and LIMRA's forecast for 2026 and beyond.
2025 was been a volatile year with frequently shifting economic policy, tax law changes, and massive increases in the indexed and variable universal life product lines. Can double-digit premium growth and policy sales increases be sustained? Please join Karen Terry and Bryan Hodgens to review the highlights of 2025 sales and LIMRA's forecast for 2026 and beyond.
Renaissance Orlando at SeaWorld, Orlando, FL
Benefits sales, enrollment, and service are being rewritten—and technology strategy will determine who leads. At the 2026 Enrollment Technology Strategy Seminar (ETSS), you’ll see how carriers, brokers, platform providers, and partners are using technology, data, and collaboration to modernize the benefits experience. Walk away with ideas you can implement — not just trends to watch.
Join LIMRA for a seminar to discuss collaboration and innovation in enrollment and benefits administration technology. Network with peers and technology providers to advance industry standards and improve outcomes.
Our theme, “Bridging Benefits & Beyond” challenges us to think bigger—beyond connecting systems—to build partnerships that align carriers, consultants, employers, and vendors; create platforms that turn data into insight; and craft communications that make benefits clear and meaningful for employees.
But we also look beyond—to the future of workplace benefits. Beyond annual enrollment, toward year-round engagement. Beyond traditional offerings, toward holistic well-being. Beyond transactional exchanges, toward ecosystems of care, security, and trust. In this future, technology isn’t just a back-end enabler—it’s the very foundation of how employees connect with the resources that shape their financial, physical, and emotional lives.
Community Engagement Opportunity to help the Orlando Science CenterClick for details |
At ETSS, we gather as leaders, innovators, and problem-solvers to share strategies, explore solutions, and envision what’s next. Together, we’ll examine how partnership, technology, and communication can redefine the benefits experience—and how each of us can help build bridges to what lies beyond.
Join us in Orlando for the 2026 event!
Community Engagement: The Orlando Science Center is an award-winning, hands-on science museum, offering 4 floors of interactive exhibit halls, labs, workshops, theaters, and Florida's largest publicly accessible observatory. They serve over 150,000 students and educators each year through onsite and offsite education programs via their STEM Discovery Center. Our support of Orlando Science Center, a nonprofit serving Central Florida for over 65 years, will help improve science knowledge, break down barriers to access, and create prosperity in the community for generations to come. More Information
JW Marriott Tampa Water Street, Tampa, FL
Attendees consistently cite peer connections as the Life Insurance and Annuity Conference’s greatest value—so in 2026, networking is intentionally expanded. Jointly hosted by LIMRA and LOMA, the Society of Actuaries, and ACLI, and centered on The Power of Promise, the event features small-group Spotlight Roundtable “Table Talk” discussions and concludes with the Beyond Protection: Executive Meet & Greet, offering direct access to senior leaders. Plan travel accordingly—some of the most valuable conversations will happen at the very end. Registration is now open!
Our theme this year — The Power of Promise — reflects the very essence of life insurance and annuities: the profound impact of a promise. Unlike products that offer short-term benefits, life insurance and annuities represent a lasting commitment—a promise of protection, security, and peace of mind when it matters most.
A Trust-Based Industry - Our industry is built on trust—a commitment to protect loved ones, preserve financial well-being, and support long-term goals. The life insurance and annuity promise rests on reliability and resilience, delivering value today and for generations to come. In a time of rapid change, that trust is more vital than ever.
Expanding Protection - The meaning of protection is expanding. Beyond traditional coverage, today’s life insurance and annuity products address evolving risks—from retirement and long-term care to wealth transfer and financial wellness. Our industry is innovating to reach more people with greater access and equity, closing coverage gaps and serving diverse families. The promise grows stronger as it extends to those who need it most.
Impact on Families and Communities - Our impact reaches far beyond policyholders. Each claim, retirement income, and protected family strengthens households and communities alike. Life insurance and annuities provide stability in crisis, dignity in retirement, and a foundation for future generations. Ours is the business of legacy—fulfilling promises that secure lives for generations.
Delivering Value When It Matters Most - As we look to the future, the question is not whether life insurance and annuities remain relevant, but how we continue to deliver value in the moments that matter most. From embracing technology that enhances trust and transparency, to cultivating new partnerships that expand reach and impact, the path forward is rooted in the strength of our promise.
These factors will be explored at the 2026 Life Insurance & Annuity Conference Jointly hosted by LIMRA and LOMA, the Society of Actuaries, and ACLI, this premier event offers life insurance and annuity professionals rich cross-functional learning and networking opportunities in development, operations, marketing, distribution, regulation, technology, and administration.
Access insightful thought leadership on the forces driving the financial services industry.
This semi-weekly newsletter showcases important global financial services industry updates and links to related LIMRA and LOMA resources. Please subscribe to receive Industry news2use in your inbox on Tuesdays and Thursdays.
Connecting our members to knowledge, insights, and solutions for insurance, retirement, and workplace benefits every month.
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