Consumer Research
Better understand consumers — and what they think and do throughout the customer journey.
Better understand consumers — and what they think and do throughout the customer journey.
Nov 5, 2024
Discover how Americans perceived the economy, their personal finances, and their stress levels ahead of the presidential election.
Oct 25, 2024
The LIMRA Financial Wellness Index® helps financial and benefits providers, advisors, and the industry quantify financial wellness. It is a first step towards understanding how financial wellness can fit into employer benefits strategies, personal advice, and financial readiness strategies. Demographic views allow for a richer understanding of financial wellness in various populations.
Sep 25, 2024
A Shifting Market: Understanding the changes and challenges.
Aug 30, 2024
The Retail Retirement Reference Guide (Sixth Edition) provides a wealth of facts and insights at your fingertips.
Aug 9, 2024
How were Americans viewing the economy, their personal finances, and their stress levels at the end of a politically turbulent July?
Aug 8, 2024
Read the most comprehensive overview of the U.S. workplace benefits market, including sales and in-force results and historical trends.
As financial situations grow more complex, many Americans are delegating decision-making and investment management to their FPs How can FPs handle this increasing workload?
Access insightful thought leadership on the forces driving the financial services industry.
Watch anytime, anywhere.
10/16/24 - In this episode of Industry Insights With Bryan Hodgens, Bryan, senior vice president and head of LIMRA research, talks to Todd Silverhart, corporate vice president and director, LIMRA’s Research Quality and Performance, about new life insurance ownership findings and what it means for our industry and your business strategy.
The debut release of the Canadian Insurance Barometer Study, from LIMRA and Life Happens, finds that 57% of Canadians self-reported owning some type of life insurance coverage. Join our webinar to dig deeper into the life insurance perceptions, attitudes, and behaviors of consumers in Canada.
On-Demand Webinar — New data from the 2024 Insurance Barometer Study, from LIMRA and Life Happens, suggest that life insurance ownership remained steady with half of Americans reporting they have coverage.
Generative AI (GenAI) wave arrived and, in the insurance industry, that arrival was characterized by questions of what, how, and when the inevitable changes would manifest. Learn about five GenAI trends that impact the industry this year.
Supporting your consumer insights
Optimize customer experience for the uniqueness of life insurance.
Identify and target the right underserved markets for your company.
Research tailored to your individual business needs.
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