Better understand consumers — and what they think and do throughout the customer journey.
The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States, with a particular focus on life insurance.
May 31, 2023
Are consumers even aware they can buy other products — like life insurance — from their auto insurance company?
May 26, 2023
Find out which deferred annuity products are favored by investors, and whether these preferences have shifted since 2021.
May 17, 2023
How are Americans feeling about the economy and our industry? (Updated May 17, 2023)
May 4, 2023
Discover employees' current attitudes and opinions about workplace benefits and overall employment issues.
May 2, 2023
The Insurance Barometer is an annual study that tracks the perceptions, attitudes, and behaviors of adult consumers in the United States, with a particular focus on life insurance.
May 2, 2023
"Wellness” isn’t inherently gender-specific or unique to any one generation. However, on many dimensions, women and younger generations have an increased need for wellness programs and product offerings.
Watch anytime, anywhere.
This webinar, for LIMRA/LOMA members, will focus on how the insurance industry can grow by attracting more people of color and elevating those already employed. Additionally, we'll make the connection between a diverse workforce and the expansion of life insurance ownership and coverage adequacy for Black Americans.
The modern day workplace has four generations: Baby Boomers, Generation Xers, Millennial and soon Generation Z will all work together to accomplish common organizational goals. But with differences in each of these generations’ viewpoints, upbringings, culture, ideas, beliefs and experiences, tiffs or clashes are almost inevitable.
One of the fastest growing demographic populations? Centenarians, currently numbering over a half-million worldwide. And thanks to changes in healthcare and lifestyle in about 30 years, the number of people 100 and older will be eight times as high as it is now.
In this session we will interview our expert in consumer psychology, Rick Funke, who will share insights from LIMRA research findings as well as tips on how to improve our relationships and image with clients.
Supporting your consumer insights
Optimize customer experience for the uniqueness of life insurance.
Identify and target the right underserved markets for your company.
Research tailored to your individual business needs.
Help your clients get Ready-2-Retire and be ready to discuss their planning needs.
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