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New York Life

Empower Success with Exclusive Resources

As a New York Life employee, your LIMRA and LOMA membership provides exclusive access to a wealth of valuable industry resources.

Maximize your membership benefits and unlock thousands of research reports, stay ahead with the latest industry trends, and explore a comprehensive collection of data points.

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Life Insurance Distribution Resources, Hand-Picked, Just for You

Gain exclusive access to research and stay ahead with the latest industry trends.

U.S. Individual Life Insurance Forecast

What are the expectations for life sales over the next few years? New 2024 - 2027 report.

Inside the Intermediary 4.0: A LIMRA-NAILBA Study – BGA and IMO Survey Results

LIMRA and NAILBA conducted the fourth annual intermediary study to learn more about BGAs and IMOs.

U.S. Wholesaler Series

Wholesaling has become more important to the success of financial professionals today than it was just a few years ago. Discover how both internal and external wholesalers are making a difference.

Insurance

View the latest consumer and sales information for individual and worksite life insurance. New Q3 2024 life sales infographic.

We’ll help you make fact-based, strategic business decisions

Each year, we release insightful research reports covering products, markets, distribution, technology, and industry trends.

Life Insurance Unlocked: Engaging Young Minds and Securing Futures

Explore key triggers, emotional journeys, and strategies to engage young consumers in understanding and fulfilling their insurance coverage needs.

U.S. Consumer Sentiment (April 2025)

May 5, 2025

Consumer anxiety about the U.S. economy surged in early April as sweeping tariffs led to market fluctuations.

Top of Mind: Consumer Awareness of Life Insurance Brands

Apr 15, 2025

Which brands are top-of-mind when Americans think about life insurance?

Opportunities in Underserved Markets: Young Consumers' Life Insurance Expectations and Experiences

Apr 11, 2025

This study offers insights to provide direction for carriers looking to successfully connect with young consumers and assist in fulfilling their insurance coverage needs.

Upcoming Conferences and Webinars

Take advantage of exclusive member pricing and join key players for unparalleled insights and networking opportunities.

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Thought Leadership

Explore insightful thought leadership on the forces driving the industry.

Publications & Podcasts

Enjoy in-depth reporting on issues that matter to you in LIMRA's award-winning MarketFacts magazine, e-bulletins, and podcasts.

Be in Pole Position: Align Marketing and Distribution

Aligning marketing and distribution can drive growth, protect more families, and close the coverage gap. See how perfect alignment leads to success.

Using a Disciplined Approach to Agency Leadership in Asia

The rapidly changing global business landscape, especially in Asia, requires insurers to build trust with consumers. Read on to see what skills agency leaders must be adept in to succeed.

Partnership and Purpose: Bancassurance in Asia

Bancassurance in Asia is a significant sales channel for life insurance, and it is growing. See how banks and insurers are partnering to meet customer needs and position themselves for success.

Handling Requests for Proposals for Group Insurance Products (MarketScan 2023)

Explore how group insurance carriers handle requests for proposals.

What's Next for Individual Life Sales?

The past three years brought unparalleled disruption to all facets of the industry — from the sales process to underwriting to claims. The pandemic also provided opportunities to highlight the importance of life insurance, while adapting operations and processes to keep business moving despite lockdowns and social distancing.

Three Keys to Better Distribution

Despite a bump up in life insurance sales during COVID, life ownership has been in decline over the last decade. If current trends continue, fewer than half of U.S. adults will have coverage by the end of this year. LIMRA sales expectations support this conclusion.

Related Solutions & Professional Development

You have exclusive member access to solutions and LOMA professional development courses to help your organization succeed and optimize employee success.

RightChoice System

An all-new assessment system that is tailored-made to fit your individual recruiting needs.

Insurance Immersion

A unique, instructor-led program that provides a comprehensive overview of the industry and how insurers operate.

Committees & Study Groups

Our committees and study groups offer unique opportunities to connect with industry peers, tackle common business challenges together, and shape the future of LIMRA's research and training programs. Engage in focused discussions on emerging issues, expand your network, and gain insights from expert industry speakers.

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Insider Insights Podcast

Listen to LIMRA’s new Insider Insights Podcast Series, where our experts discuss hot topics and key trends that are influencing the financial services industry.

Industry news2use

This semi-weekly newsletter showcases important global financial services industry updates and links to related LIMRA and LOMA resources. Please subscribe to receive Industry news2use in your inbox on Tuesdays and Thursdays.

MarketFacts

Access insightful thought leadership on the forces driving the financial services industry.

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LIMRA and LOMA: Advancing the financial services industry by empowering our members with knowledge, insights, connections, and solutions

For more than a century, we’ve served as the largest trade association supporting the insurance and related financial services industry. Today, we’re working with over 700 member companies around the world to help them understand industry trends, inform their strategies, develop their talent, and create solutions that advance the industry.

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